Home Authors Posts by Heather Taylor

Heather Taylor

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Icon Researcher & Blogger at Advertising Week

Meet Inori Aizawa, the Anime Personification Behind Internet Explorer

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Throwback: Quisp

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Design Evolution: Tony the Tiger

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Throwback: Speedy Alka-Seltzer

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Meet Jus-Rol Janet, the UK Pastry Icon

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10 Ad Icons Who Deserve Their Own Emojis

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Celebrate Earth Day and Get to Know Smokey Bear with These...

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Design Evolution: The Pillsbury Doughboy

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Throwback: Rice Krispies

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Mr. Peanut Is A Blushing Love Guru In Valentine’s Day Collab...

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Two icons are coming together this Valentine’s Day to dish out love advice.

Brush Up On These 5 Forgotten Toothpaste Mascots

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Did A Real Man Inspire The Cracker Barrel Logo?

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Let’s travel back in time to uncover the answer.

The Marvelous Life Of The Little Utz Girl

Brush Up On These 5 Forgotten Toothpaste Mascots

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Celebrating 40 Years of Fun with Chuck E. Cheese

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Happy 40th birthday, Chuck E. Cheese! For four decades, this chain of entertainment and restaurant combo centers has lived up to its tagline of being the ultimate place “where a kid can be a kid” with games, live music, and pizza for days to celebrate any event big or small.

Meet the Serta Counting Sheep

4 Trivia Tidbits About Twitter’s Social Media Icons, Revealed

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Meet the Serta Counting Sheep

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In 2000, mattress brand Serta worked alongside advertising agency Doner to create a campaign called “Counting Sheep” that would ultimately revolutionize mattress advertising and increase awareness of the distinctive Serta brand.

How Can Brands and Agencies Redefine Female Representation in Brand Mascots?

Finding McDonaldland: Meet Ronald McDonald’s Friends! (Pt. 1)

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