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Inside the Keebler Hollow Tree Pop-Up Event

Heather Taylor - June 28, 2018

13 Holiday Mascot Campaigns That’ll Make Spirits Merry and Bright

How Fudgie the Whale Became “Fudgie the Beer”

Meet the Serta Counting Sheep

AWChat: Heather Taylor From PopIconLife with Our Fav Summer Brand Mascots

20 Brand Mascots We’d Invite to Thanksgiving

Heather Taylor - November 21, 2016
0

Design Evolution: Quaker Man

Heather Taylor - December 13, 2016
1

2010 Madison Avenue Walk of Fame Winner Profiles

Heather Taylor - September 12, 2016
0

Who is Little Debbie?

Heather Taylor - November 6, 2017
1

Celebrate Earth Day and Get to Know Smokey Bear with These...

Heather Taylor - April 22, 2016
0

A Pup and His Toilet Paper: 5 Things You Never Knew...

Heather Taylor - March 6, 2018
2

Design Evolution: Green Giant

Heather Taylor - January 9, 2017
1

I Illustrate Mascots: Cap’n Crunch’s Makeover Artist Ed Griffin

Heather Taylor - March 7, 2018
3

The Legend of Jean LaFoote

Heather Taylor - February 26, 2018
2

Throwback: Vlasic Stork

Heather Taylor - April 14, 2017
0
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POPULAR

Whale of a Tale: Behind the Vineyard Vines Smiling Whale Logo

Heather Taylor - June 29, 2021
2
If you’ve ever been to a Vineyard Vines storefront or browsed the website for the popular apparel and accessory company, chances are you may recognize their grinning, pink whale logo. What you may not know, however, is that there is a rich history behind this whale and the company.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

June 18, 2019

EDITORS PICKS

Celebrate National Root Beer Float Day with A&W’s Rooty!

Heather Taylor - August 7, 2017
0
Happy National Root Beer Float Day! We can’t think of anyone better to enjoy this holiday with than the legendary Rooty, also known as the Great Root Bear at A&W Restaurants.

Where Does Your Favorite Mascot Rank With America’s Most Memorable Mascots?

August 15, 2019

Cheesy Rider: A Look Back at the Cheetos Mouse

March 27, 2018

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Looking Back at Quake, Quisp’s Biggest Rival

May 10, 2018
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