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Recapping Advertising Week: Brand Mascot Edition

Heather Taylor - October 3, 2017

Chatting with Advertising’s Most Iconic Mascots

Presenting the 2017 Madison Avenue Walk of Fame Winners!

Why We Vote for Mascots Every Year

POPULAR

Finding McDonaldland: Meet Ronald McDonald’s Friends! (Pt. 1)

Heather Taylor - September 7, 2017
2
Today, we’re returning for a look back at these magical characters including beloved icons like Grimace and the Fry Kids in our two-part McDonaldland series.

Looking Back at Buddy Lee’s Blockbuster ‘Man of Action’ Ad Campaign

April 9, 2018

How Celestial Seasonings’ Sleepytime Bear Became a Tea Icon

December 21, 2020

EDITORS PICKS

2012 Madison Avenue Walk of Fame Winner Profiles

Heather Taylor - September 16, 2016
0
As part of our countdown to Advertising Week 2016 in New York City and this year's Madison Avenue Walk of Fame, we're profiling the winners from the past 12 years; here are the winners from 2012.

Pillsbury Warms Hearts For The Holidays With First-Ever Ugly Christmas Sweaters

December 7, 2018

AW Throwback: Swiss Miss

October 21, 2019

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

Meet the Serta Counting Sheep

October 10, 2017

Rock the Vote at the 2019 Madison Avenue Walk of Fame...

September 2, 2019
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