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Miss Chiquita Stays Home to Emphasize the Importance of Social Distancing

Heather Taylor - March 30, 2020

How a Curious Brand Mascot Helped Rebrand Golden Crumpets

Who Is Miss Blue Bonnet, The Iconic Face Of Blue Bonnet?

How Borden Dairy Plans To Revamp Elsie The Cow

Did A Real Man Inspire The Cracker Barrel Logo?

Kevin The Carrot Survives Cliffhanger, Defeats Parsnip In Spectacular Aldi UK...

Heather Taylor - November 8, 2018

Who Is The Woman Behind The Contadina Logo?

Heather Taylor - November 2, 2018

Green Giant-In-Training: Little Green Sprout Introduces New Line of Organic Vegetables

Heather Taylor - August 27, 2018

The Pillsbury Doughboy Celebrates Bake-Off Runner Up’s 100th Birthday

Heather Taylor - August 13, 2018

Behind the Icons: Joel Friedman

Heather Taylor - July 30, 2018

Remembering Sam, the Dog That Played Duke for Bush’s Beans

Heather Taylor - July 9, 2018

The Many Funny Faces of the Jif Jaf Biscuits

Heather Taylor - June 13, 2018

Doggone It! The Most Memorable Real-Life Dogs in Advertising

Heather Taylor - May 29, 2018

Who Was Delbert the La Choy Dragon?

Heather Taylor - May 16, 2018

The Green Giant Plants Himself in Times Square

Heather Taylor - May 11, 2018

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Miss Chiquita Stays Home to Emphasize the Importance of Social Distancing

Heather Taylor - March 30, 2020

Miss Chiquita is no longer visible on the Chiquita brand logo. The first lady of fruit is doing her part to emphasize how important it is for everyone to practice social distancing during COVID-19.

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Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019

What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

EDITORS PICKS

A Look Back at the Olympic Mascots: 1990s

Heather Taylor - July 28, 2016

In the second installment of our look back at the mascots of the Olympic Games, we’re making the 1990s a separate decade all of their own.

Throwback: Vlasic Stork

April 14, 2017

13 Biggest Brand Mascot Stories of 2016

December 22, 2016

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019

What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

Rock the Vote at the 2019 Madison Avenue Walk of Fame...

September 2, 2019

Meet the Serta Counting Sheep

October 10, 2017