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Dramamine Debuts Its First Spokescharacter, The Drama Llama

Heather Taylor - May 30, 2023

Emirates’ Brand Ambassador Gerry the Goose Shows Us What It’s Like to Fly Better

How Hanna, a Dashboard Hula Girl, Became ARCO’s Spokesdoll Star

Vegas, Baby! Join Captain Obvious for a Tour of Resorts World Las Vegas

Here’s What Happens When Captain Obvious Meets Future Captain Obvious

Captain Obvious Takes Us On A Soothing Journey To “Places”

Heather Taylor - July 22, 2020

Captain Obvious Will Perform Weddings As Chaplain Obvious, The First Ordained...

Heather Taylor - May 13, 2020

Virgin Atlantic Retires Flying Lady Mascot, Introduces Five New Icons

Heather Taylor - April 24, 2019

The Heathrow Bears Make A Festive Return In Their Latest Holiday...

Heather Taylor - November 26, 2018

Hummingbird Couple Finds the Perfect “Nest” in Airstream Campaign

Heather Taylor - July 10, 2018

How a Giant Changed Tourism with the “Palau Pledge”

Heather Taylor - June 25, 2018

Why Does This Koala Hate Qantas Airways?

Heather Taylor - May 29, 2018

What It’s Like to Trek the World with Travelocity’s Roaming Gnome

Heather Taylor - May 23, 2018

Design Evolution: Air India Maharajah

Heather Taylor - April 2, 2018

Who is That Adorable One-Eyed Bear Mascot for TUI UK?

Heather Taylor - March 8, 2018

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A Look Back at the Olympic Mascots: 1960s – 1980s

Heather Taylor - July 26, 2016

Welcome to part one in our three-part series looking back at the mascots of the Olympic Games!

Design Evolution: Sunny, Raisin Bran’s Mascot

June 21, 2023

Whale of a Tale: Behind the Vineyard Vines Smiling Whale Logo

June 29, 2021

EDITORS PICKS

Celebrating More Than 50 Years of Homepride’s Fred

Heather Taylor - March 27, 2017

This week, we bid Italy and our adventures with Skiro the Squirrel arrivederci as we depart to the United Kingdom for a one-on-one with the ever-grinning, ever-charming Fred from Homepride.

The Tale of Skiro the Squirrel

March 17, 2017

Glimpse into the World of “The Real Mad Men of Advertising”

January 8, 2017

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019

What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

Rock the Vote at the 2019 Madison Avenue Walk of Fame...

September 2, 2019

Meet the Serta Counting Sheep

October 10, 2017