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Can Zooey Deschanel Pass as the Real AT&T Lily?

Before March, and March Madness, wraps up let’s review one of our favorite spokesperson switcheroos of the month. How did actress Zooey Deschanel fare...

A Cinderella Story, As Told by the GEICO Gecko

GEICO is having a ball in its latest commercial starring the iconic Gecko mascot. The spot takes place during a frenzied basketball game, tying in...

Meet Ibha, Official Mascot for the FIFA U-17 Women’s World Cup

The FIFA World Cup Qatar 2022 doesn’t officially kick off until November 21, 2022 but the official mascot for the FIFA U-17 Women’s World...

Icon Design Evolution

From the Breakfast Table

Icon Throwback

Advertising’s Secret Weapon? It’s The Brand Mascot

Jim “Rocki” Nawrocki has always been amazed at how many people love the Pillsbury Doughboy. https://youtu.be/p0wqNxtjIiM Nawrocki started his career in 1970 as a junior art...

AW Throwback: The Dinty Moore Lumberjack

Decades before Dinty Moore Beef Stew took home the Gold Effie Award for its 20218 “Lumberjacks Eat Moore” ad campaign, there was another lumberjack that represented the brand.

AWEurope Throwback: The Country Life Buttermen

If you grew up with Country Life Butter during the 1970s and 1980s, there’s a good chance you may remember their four mascots the...