Popular This Week

Babybel’s League of Superheroes Save the Day — and 2020 — in Action-Packed Ad

Somber voiceover from an intrepid narrator kicks off Babybel’s “Join the Goodness” ad campaign, where viewers get a glimpse of an “appealing” new world. It’s a sweet environment. Some might say it’s a little too sweet.

JET-PUFFED Introduces New Mascots, The JET-PUFFED Pals

Do you have a craving for “The Fluffy Side of Life?” You’re in luck! JET-PUFFED Marshmallows, America’s Favorite Marshmallow for more than half a century, have just debuted a new ad campaign starring the bouncy, giggly, JET-PUFFED Pals.

Mr. Peanut Embraces Young Adulthood, Celebrates 21st Birthday As Peanut Jr.

On Tuesday August 11, 2020, Baby Nut is shellebrating his new stage of life. He’s now Peanut Jr.!

Icon Design Evolution

From the Breakfast Table

Icon Throwback

How to Play Ice Hockey with Ronald McDonald

Twenty years ago in 1999, McDonald’s created an ad campaign for the hockey game of the year. The two teams playing each other? It’s Ronald McDonald versus the McNugget Buddies.

AW Throwback: Swiss Miss

Yodel-ay-hee-hoo! Are you a longtime fan of the hot cocoa and hot chocolate company Swiss Miss? If so, you may recall Swiss Miss had an iconic character that represented the brand several decades ago.

Halloween Throwback: “Scared Silly” With McDonald’s McNugget Buddies!

The year was 1986 and Ronald McDonald, the iconic McDonald’s clown, found himself in a spooky situation.