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Win Lucky The Leprechaun’s Marshmallow Only Lucky Charms Cereal!

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What It’s Like To Animate A Lucky The Leprechaun Commercial?

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Kellogg’s Debuts GR-R-REAT! Tony The Tiger Capsule Shirt Collection

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How Tony The Tiger Commercials Are Filmed

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Monster Cereals Head To Hollywood — And They Want To Work...

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Dig It! All About The Honey Smacks Dig’em Frog

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Monster Cereals Present: Making The Monsters Go Disco!

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Monsters! A Brief History of the Monster Cereals Icons

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Tour Kellogg’s NYC With PopIcon!

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Join Us At The “Building Characters” Panel At #AWNewYork!

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Miss Chiquita Stays Home to Emphasize the Importance of Social Distancing

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Miss Chiquita is no longer visible on the Chiquita brand logo. The first lady of fruit is doing her part to emphasize how important it is for everyone to practice social distancing during COVID-19.

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Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

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What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

EDITORS PICKS

The Face Behind the Gerber Baby

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When Ann Turner Cook turned 90 years old in 2016, it was a monumental occasion. Aside from being a big birthday for Cook, it was also a landmark day for one of the world’s most recognizable brand icons, the Gerber Baby, who was sketched off of her likeness.

The Advertising Week Twitter Chat on Icons

5 Sweet Facts About Mr. Owl, the Tootsie Pop Mascot

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor -
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What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

Rock the Vote at the 2019 Madison Avenue Walk of Fame...

Meet the Serta Counting Sheep

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