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Pop-Tarts Unveils First-Ever Edible Mascot During 2023 Pop-Tarts Bowl

Heather Taylor - November 28, 2023

Get To Know Pop-Tarts’ Agents of Crazy Good Characters!

Ernie and the Keebler Elves Hit the Road, Spread Magic for Families Everywhere in New “Magic Is Here” Campaign

Fudgie the Whale and Cookie Puss Need Your Vote For the Next Carvel Icon!

Meet The Sea Monsters!

Mr. Peanut Takes Nutty Wisecracks in Stride in “The Roast of...

Heather Taylor - February 9, 2023
0

The Roast of Mr. Peanut Is Coming To Super Bowl LVII

Heather Taylor - February 1, 2023
0

5 Reasons Why I Don’t Think Maya Rudolph Is The New...

Heather Taylor - January 24, 2023
1

Game On! Mr. Peanut Is Heading To Super Bowl LVII!

Heather Taylor - January 23, 2023
0

Looking For a New Job? Become a PLANTERS Peanutter or Oscar...

Heather Taylor - January 19, 2023
0

Could a Brand Mascot Persuade You To Eat More Vegetables?

Heather Taylor - January 11, 2023
0

The M&M’S Spokescandies Head To Super Bowl LVII For a “Legendary”...

Heather Taylor - December 28, 2022
0
A photo of 6 M&M's mascots including the latest, Purple

M&M’S Debuts First New Character — Purple — In a Decade

Heather Taylor - September 28, 2022
1

Design Evolution: Sour Patch Kids

Heather Taylor - May 16, 2022
1

Cracker Jack Adds a New Face to Its Roster With Cracker...

Heather Taylor - April 11, 2022
0
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POPULAR

Why The Laughing Cow Wants to Remind Everyone That “It’s Better...

Heather Taylor - July 7, 2023
0
Bright red. Always having a laugh. Big earrings! Take one look at The Laughing Cow, the friendly brand mascot for the snack cheese distributed...

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Whale of a Tale: Behind the Vineyard Vines Smiling Whale Logo

June 29, 2021

EDITORS PICKS

The Keebler Elves Head to NYC to Debut Hollow Tree Pop-Up...

Heather Taylor - June 12, 2018
0
In honor of National Fudge Day on June 16th, Ernie Keebler and his elf buddies are uprooting the Keebler Hollow Tree to the Big Apple for an exclusive pop-up event.

Whatever Happened to Play-Doh Pete?

March 26, 2018

Elmer, Buckets, Doc, and More: Meet the Keebler Elves!

November 13, 2017

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

Meet the Serta Counting Sheep

October 10, 2017

Rock the Vote at the 2019 Madison Avenue Walk of Fame...

September 2, 2019
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