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A Tale of Two Slushies: ICEE Bear and SLUSH PUPPiE

Heather Taylor - July 16, 2018

From Sketch Cartoon to Brand Mascot: How Fido Dido Became the Face of 7UP

Throwback: Mountain Dew’s Willy the Hillbilly

The Legend of the Starbucks Siren

Throwback: Nesquik Bunny

Celebrate National Root Beer Float Day with A&W’s Rooty!

Heather Taylor - August 7, 2017
0

Throwback: Squeezit

Heather Taylor - July 27, 2017
1

Putting the “Kool” Back in Kool-Aid

Heather Taylor - April 25, 2018
1

The Untold Story of Nestlé’s Farfel the Dog

Heather Taylor - August 8, 2017
3

Who Was the Coca-Cola Sprite Boy?

Heather Taylor - December 20, 2017
0

Throwback: Hawaiian Punch’s Punchy

Heather Taylor - July 18, 2016
0

Meet Haddon Sundblom, Creator of Coca-Cola’s Santa Claus

Heather Taylor - December 19, 2017
0

The Sleepytime Bear Wakes Up!

Heather Taylor - November 3, 2021
1

Ken Stewart, Creator Of Coca-Cola Polar Bears, Reflects On Their 25th...

Heather Taylor - December 17, 2018
2

A Tale Of Fire, Ice, And Kool Aid: The Kool-Aid Man...

Heather Taylor - April 11, 2019
1
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POPULAR

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

Heather Taylor - July 28, 2021
10
In 2019, global insurer Liberty Mutual entered the brand mascot space with their first spokescharacters LiMu Emu & Doug.

Design Evolution: Sour Patch Kids

May 16, 2022

A Look Back at Choo-Choo Charlie’s Catchy Jingles

April 18, 2018

EDITORS PICKS

Oral History: Calabash Animation (Part 1)

Heather Taylor - April 18, 2017
0
We were honored to sit down with Brejcha and Henry and take a look back at some classic commercials from the Calabash Animation vault. In fact, we discovered so much that it couldn’t be limited to one post.

Who Are Cracker Jack’s Sailor Jack and Bingo?

July 25, 2017

How An Airport Delay Led to McGruff’s Creation

January 8, 2018

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Looking Back at Quake, Quisp’s Biggest Rival

May 10, 2018
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