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A Tale of Two Slushies: ICEE Bear and SLUSH PUPPiE

Heather Taylor - July 16, 2018

From Sketch Cartoon to Brand Mascot: How Fido Dido Became the Face of 7UP

Throwback: Mountain Dew’s Willy the Hillbilly

The Legend of the Starbucks Siren

Throwback: Nesquik Bunny

Celebrate National Root Beer Float Day with A&W’s Rooty!

Heather Taylor - August 7, 2017
0

Throwback: Squeezit

Heather Taylor - July 27, 2017
1

Putting the “Kool” Back in Kool-Aid

Heather Taylor - April 25, 2018
1

The Untold Story of Nestlé’s Farfel the Dog

Heather Taylor - August 8, 2017
2

Who Was the Coca-Cola Sprite Boy?

Heather Taylor - December 20, 2017
0

Throwback: Hawaiian Punch’s Punchy

Heather Taylor - July 18, 2016
0

Meet Haddon Sundblom, Creator of Coca-Cola’s Santa Claus

Heather Taylor - December 19, 2017
0

The Sleepytime Bear Wakes Up!

Heather Taylor - November 3, 2021
1

Ken Stewart, Creator Of Coca-Cola Polar Bears, Reflects On Their 25th...

Heather Taylor - December 17, 2018
2

A Tale Of Fire, Ice, And Kool Aid: The Kool-Aid Man...

Heather Taylor - April 11, 2019
1
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POPULAR

The Panda Behind the World Wildlife Fund’s Logo

Heather Taylor - February 19, 2021
0
Since 1961, the World Wildlife Fund (WWF) has been one of the world’s leading conservation organizations. The role WWF plays on planet earth is a vital one, working in nearly 100 countries with more than five million supporters. WWF is helping people and nature thrive, working to combat the climate crisis, and to halt the degradation of the environment.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Whale of a Tale: Behind the Vineyard Vines Smiling Whale Logo

June 29, 2021

EDITORS PICKS

7 Brand Mascots Providing Comfort During the Coronavirus

Heather Taylor - March 17, 2020
0
What do a family of bears, a tuna in a beret, and a cheerful bald gent all have in common? These are just a few famous brand mascots representing cleaning products and nonperishable foods households have stocked up during the coronavirus.

Celebrating National Ravioli Day with Chef Boyardee

March 19, 2018

The Return of the Gorton’s Fisherman

February 15, 2017

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Meet the Serta Counting Sheep

October 10, 2017
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