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Insurance

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Geico: Sequels Stars Classic Insurance Mascots Making Comebacks

Heather Taylor - December 19, 2019

How Aflac Turned Their Iconic Duck Into A Comforting Companion For Children With Cancer

The GEICO Gecko Explores A Spooky Attic – Here’s What Happens

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

A Cinderella Story, As Told by the GEICO Gecko

A Cinderella Story, As Told by the GEICO Gecko

Heather Taylor - March 21, 2022
0
Geico Gecko parody as a large movie monster looking in on a couple through their window

What If The GEICO Gecko Was a Geckosaurus?

Heather Taylor - September 19, 2022
1

How Aflac Turned Their Iconic Duck Into A Comforting Companion For...

Heather Taylor - July 10, 2019
0

Progressive’s Flo Reunites With Old Flame Jon Hamm in “Love and...

Heather Taylor - June 29, 2022
0

See What Happens When Farmers Insurance Sends Professor Burke To Sesame...

Heather Taylor - October 1, 2019
0

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47

7 Brand Mascots We Wish Would Take Over Our Social Media...

Heather Taylor - August 22, 2017
0

Join Us At The “Building Characters” Panel At #AWNewYork!

Heather Taylor - September 25, 2018
0

How Can Brands and Agencies Redefine Female Representation in Brand Mascots?

Heather Taylor - February 21, 2018
4

The GEICO Gecko Explores A Spooky Attic – Here’s What Happens

Heather Taylor - October 14, 2019
3
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POPULAR

How Celestial Seasonings’ Sleepytime Bear Became a Tea Icon

Heather Taylor - December 21, 2020
5
For nearly 50 years, boxes of Celestial Seasonings herbal tea have been adorned with rich illustrations of the Sleepytime Bear. He is a brown...

5 Fun Facts About Snuggle Bear

November 22, 2021

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

EDITORS PICKS

2006 Madison Avenue Walk of Fame Winner Profiles

Heather Taylor - August 30, 2016
0
As part of our countdown to Advertising Week 2016 in New York City and this year's Madison Avenue Walk of Fame, we're profiling the winners from the past 12 years; here are the winners from 2006.

Advertising Pros Reveal Their Favorite Fast Food Mascots

January 19, 2017

Elmer, Buckets, Doc, and More: Meet the Keebler Elves!

November 13, 2017

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Meet the Serta Counting Sheep

October 10, 2017
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