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How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

Heather Taylor - July 28, 2021

The Best Kind of Mayhem

The GEICO Gecko Explores A Spooky Attic – Here’s What Happens

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Geico Gecko parody as a large movie monster looking in on a couple through their window

What If The GEICO Gecko Was a Geckosaurus?

Join Us At The “Building Characters” Panel At #AWNewYork!

Heather Taylor - September 25, 2018
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7 Brand Mascots We Wish Would Take Over Our Social Media...

Heather Taylor - August 22, 2017
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Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

Heather Taylor - July 28, 2021
10

See What Happens When Farmers Insurance Sends Professor Burke To Sesame...

Heather Taylor - October 1, 2019
0

The Best Kind of Mayhem

Heather Taylor - June 16, 2016
0

GEICO Reveals What Happens When A Lobster Crashes A Hot Tub...

Heather Taylor - May 16, 2019
0

Progressive’s Big Jim Is Here To Save The Day! (Kind Of)

Heather Taylor - October 18, 2018
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Progressive’s Flo Reunites With Old Flame Jon Hamm in “Love and...

Heather Taylor - June 29, 2022
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A Cinderella Story, As Told by the GEICO Gecko

Heather Taylor - March 21, 2022
0
12Page 1 of 2

POPULAR

Design Evolution: Sour Patch Kids

Heather Taylor - May 16, 2022
1
Who are the Sour Patch Kids? Longtime fans of the famously sour then sweet candy may recall there used to be kids’ faces on packaging...

Elmer, Buckets, Doc, and More: Meet the Keebler Elves!

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Dig It! All About The Honey Smacks Dig’em Frog

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EDITORS PICKS

The Advertising Week Twitter Chat on Icons

Heather Taylor - April 12, 2017
0
In celebration of the 1 year anniversary of Advertising Week’s Icon Blog, our esteemed icon blogger Heather Taylor took to Twitter for an hour on Wednesday to converse about brand mascots, past, present, and future.

Behind the Icons: Carol H. Williams

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How to Play Ice Hockey with Ronald McDonald

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Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Looking Back at Quake, Quisp’s Biggest Rival

May 10, 2018
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