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A Cinderella Story, As Told by the GEICO Gecko

Heather Taylor - March 21, 2022

Geico: Sequels Stars Classic Insurance Mascots Making Comebacks

The GEICO Gecko Explores A Spooky Attic – Here’s What Happens

How Can Brands and Agencies Redefine Female Representation in Brand Mascots?

Progressive’s Flo Reunites With Old Flame Jon Hamm in “Love and Other Bundles”

Geico: Sequels Stars Classic Insurance Mascots Making Comebacks

Heather Taylor - December 19, 2019
0

The GEICO Gecko Explores A Spooky Attic – Here’s What Happens

Heather Taylor - October 14, 2019
3

How Can Brands and Agencies Redefine Female Representation in Brand Mascots?

Heather Taylor - February 21, 2018
4

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

Heather Taylor - July 28, 2021
10

What Happens When Progressive Takes a Break from Work?

Heather Taylor - May 4, 2021
0

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47

Progressive’s Big Jim Is Here To Save The Day! (Kind Of)

Heather Taylor - October 18, 2018
0

GEICO Reveals What Happens When A Lobster Crashes A Hot Tub...

Heather Taylor - May 16, 2019
0

See What Happens When Farmers Insurance Sends Professor Burke To Sesame...

Heather Taylor - October 1, 2019
0

The Best Kind of Mayhem

Heather Taylor - June 16, 2016
0
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POPULAR

A Look Back at Choo-Choo Charlie’s Catchy Jingles

Heather Taylor - April 18, 2018
1
He wore a blue and white striped conductor’s hat, couldn’t have been more than 10-years-old, and was able to engineer a train entirely by using… a box of Good & Plenty?

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

How Celestial Seasonings’ Sleepytime Bear Became a Tea Icon

December 21, 2020

EDITORS PICKS

Design Evolution: The Pillsbury Doughboy

Heather Taylor - April 12, 2016
0
Easily recognized in a crowd, or better yet, on a kitchen countertop, the Pillsbury Doughboy has been giggling his way into our hearts for 50 years.

2005 Madison Avenue Walk of Fame Winner Profiles

August 29, 2016

2007 Madison Avenue Walk of Fame Winner Profiles

September 2, 2016

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Meet the Serta Counting Sheep

October 10, 2017
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