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Geico Gecko parody as a large movie monster looking in on a couple through their window

What If The GEICO Gecko Was a Geckosaurus?

Heather Taylor - September 19, 2022

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

What It’s Like To WFH With Progressive Insurance

Join Us At The “Building Characters” Panel At #AWNewYork!

Progressive’s Flo Reunites With Old Flame Jon Hamm in “Love and Other Bundles”

How Aflac Turned Their Iconic Duck Into A Comforting Companion For...

Heather Taylor - July 10, 2019
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How Can Brands and Agencies Redefine Female Representation in Brand Mascots?

Heather Taylor - February 21, 2018
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The GEICO Gecko Explores A Spooky Attic – Here’s What Happens

Heather Taylor - October 14, 2019
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What It’s Like To WFH With Progressive Insurance

Heather Taylor - May 7, 2020
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What Happens When Progressive Takes a Break from Work?

Heather Taylor - May 4, 2021
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The GEICO Gecko Finds a Frenemy in Will Arnett

Heather Taylor - May 10, 2023
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GEICO Reveals What Happens When A Lobster Crashes A Hot Tub...

Heather Taylor - May 16, 2019
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Progressive’s Flo Reunites With Old Flame Jon Hamm in “Love and...

Heather Taylor - June 29, 2022
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Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
Geico Gecko parody as a large movie monster looking in on a couple through their window

What If The GEICO Gecko Was a Geckosaurus?

Heather Taylor - September 19, 2022
1
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POPULAR

The Panda Behind the World Wildlife Fund’s Logo

Heather Taylor - February 19, 2021
0
Since 1961, the World Wildlife Fund (WWF) has been one of the world’s leading conservation organizations. The role WWF plays on planet earth is a vital one, working in nearly 100 countries with more than five million supporters. WWF is helping people and nature thrive, working to combat the climate crisis, and to halt the degradation of the environment.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Who (or What) is ampm’s Toomgis?

January 9, 2018

EDITORS PICKS

4 Trivia Tidbits About Twitter’s Social Media Icons, Revealed

Heather Taylor - November 30, 2016
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At first glance, Twitter’s instantly recognizable brand mascots might appear to be nothing more than “Twitter Bird” and “Fail Whale,” but take a closer look.

How Waldo the Wizard Became the Short-Lived Lucky Charms Mascot

March 13, 2018

How a Giant Changed Tourism with the “Palau Pledge”

June 25, 2018

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Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Meet the Serta Counting Sheep

October 10, 2017
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