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What Happens When Progressive Takes a Break from Work?

Heather Taylor - May 4, 2021

GEICO Reveals What Happens When A Lobster Crashes A Hot Tub Party

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Geico Gecko parody as a large movie monster looking in on a couple through their window

What If The GEICO Gecko Was a Geckosaurus?

See What Happens When Farmers Insurance Sends Professor Burke To Sesame...

Heather Taylor - October 1, 2019
0

How Aflac Turned Their Iconic Duck Into A Comforting Companion For...

Heather Taylor - July 10, 2019
0

What It’s Like To WFH With Progressive Insurance

Heather Taylor - May 7, 2020
0

How Can Brands and Agencies Redefine Female Representation in Brand Mascots?

Heather Taylor - February 21, 2018
4

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47

The GEICO Gecko Explores A Spooky Attic – Here’s What Happens

Heather Taylor - October 14, 2019
3

What Happens When Progressive Takes a Break from Work?

Heather Taylor - May 4, 2021
0

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

Heather Taylor - July 28, 2021
10
Geico Gecko parody as a large movie monster looking in on a couple through their window

What If The GEICO Gecko Was a Geckosaurus?

Heather Taylor - September 19, 2022
1

Join Us At The “Building Characters” Panel At #AWNewYork!

Heather Taylor - September 25, 2018
0
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5 Fun Facts About Snuggle Bear

Heather Taylor - November 22, 2021
6
1986 marked the birth of one of advertising’s most cuddly, and snuggly, brand mascots: Snuggle Bear! Snuggle Bear represents the Snuggle brand with products including...

From Sketch Cartoon to Brand Mascot: How Fido Dido Became the...

April 30, 2018

A Look Back at Choo-Choo Charlie’s Catchy Jingles

April 18, 2018

EDITORS PICKS

AW Throwback: The Dinty Moore Lumberjack

Heather Taylor - June 8, 2021
0
Decades before Dinty Moore Beef Stew took home the Gold Effie Award for its 20218 “Lumberjacks Eat Moore” ad campaign, there was another lumberjack that represented the brand.

Throwback: BuzzBee of Honey Nut Cheerios

August 10, 2016

8 Great General Mills Cereal Heroes That Deserve a Reboot

August 3, 2017

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Meet the Serta Counting Sheep

October 10, 2017
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