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Insurance

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Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019

Join Us At The “Building Characters” Panel At #AWNewYork!

The GEICO Gecko Explores A Spooky Attic – Here’s What Happens

See What Happens When Farmers Insurance Sends Professor Burke To Sesame Street

What It’s Like To WFH With Progressive Insurance

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

Heather Taylor - July 28, 2021
10

Progressive’s Big Jim Is Here To Save The Day! (Kind Of)

Heather Taylor - October 18, 2018
0

How Aflac Turned Their Iconic Duck Into A Comforting Companion For...

Heather Taylor - July 10, 2019
0

What Happens When Progressive Takes a Break from Work?

Heather Taylor - May 4, 2021
0

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
Geico Gecko parody as a large movie monster looking in on a couple through their window

What If The GEICO Gecko Was a Geckosaurus?

Heather Taylor - September 19, 2022
1

See What Happens When Farmers Insurance Sends Professor Burke To Sesame...

Heather Taylor - October 1, 2019
0

The GEICO Gecko Finds a Frenemy in Will Arnett

Heather Taylor - May 10, 2023
0

How Can Brands and Agencies Redefine Female Representation in Brand Mascots?

Heather Taylor - February 21, 2018
4

GEICO Reveals What Happens When A Lobster Crashes A Hot Tub...

Heather Taylor - May 16, 2019
0
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Looking Back at Quake, Quisp’s Biggest Rival

Heather Taylor - May 10, 2018
9
It was the battle of the breakfast bowls in 1965. Quisp, a zany pink alien, had met his match in Quake, a miner-themed superhero.

A Look Back at Choo-Choo Charlie’s Catchy Jingles

April 18, 2018

Design Evolution: Sour Patch Kids

May 16, 2022

EDITORS PICKS

9 Things You Never Knew About Morris the Cat

Heather Taylor - April 26, 2017
2
Since 1968, he’s been the purr-fect icon for 9Lives Cat Food, an orange tabby plucked from obscurity to become one of the most recognizable felines around. But what do we really know about “the world’s most finicky cat” anyway?

Meet the Hostess Gang!

June 4, 2018

AWChat: PopIcon

May 21, 2019

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Looking Back at Quake, Quisp’s Biggest Rival

May 10, 2018
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