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What Happens When Progressive Takes a Break from Work?

Heather Taylor - May 4, 2021

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

The GEICO Gecko Finds a Frenemy in Will Arnett

A Cinderella Story, As Told by the GEICO Gecko

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7 Brand Mascots We Wish Would Take Over Our Social Media...

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How Aflac Turned Their Iconic Duck Into A Comforting Companion For...

Heather Taylor - July 10, 2019
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What Happens When Progressive Takes a Break from Work?

Heather Taylor - May 4, 2021
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Geico Gecko parody as a large movie monster looking in on a couple through their window

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Heather Taylor - September 19, 2022
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Join Us At The “Building Characters” Panel At #AWNewYork!

Heather Taylor - September 25, 2018
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What It’s Like To WFH With Progressive Insurance

Heather Taylor - May 7, 2020
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How Can Brands and Agencies Redefine Female Representation in Brand Mascots?

Heather Taylor - February 21, 2018
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See What Happens When Farmers Insurance Sends Professor Burke To Sesame...

Heather Taylor - October 1, 2019
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Progressive’s Big Jim Is Here To Save The Day! (Kind Of)

Heather Taylor - October 18, 2018
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How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

Heather Taylor - July 28, 2021
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12Page 1 of 2

POPULAR

Who Is The Woman Behind The Contadina Logo?

Heather Taylor - November 2, 2018
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For 100 years, Contadina has raised the bar when it comes to rich, vine-ripened Roma tomatoes.

How Celestial Seasonings’ Sleepytime Bear Became a Tea Icon

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Meet the Serta Counting Sheep

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EDITORS PICKS

Advertising Pros Reveal Their Favorite Fast Food Mascots

Heather Taylor - January 19, 2017
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From cows that can’t spell to silent kings, we’ve gathered together members of the advertising community to share their thoughts about their favorite faces in fast food.

Who is Little Debbie?

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MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
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What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Looking Back at Quake, Quisp’s Biggest Rival

May 10, 2018
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