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What Happens When Progressive Takes a Break from Work?

Heather Taylor - May 4, 2021

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

A Cinderella Story, As Told by the GEICO Gecko

7 Brand Mascots We Wish Would Take Over Our Social Media Accounts

Join Us At The “Building Characters” Panel At #AWNewYork!

How Aflac Turned Their Iconic Duck Into A Comforting Companion For...

Heather Taylor - July 10, 2019
0
Geico Gecko parody as a large movie monster looking in on a couple through their window

What If The GEICO Gecko Was a Geckosaurus?

Heather Taylor - September 19, 2022
1

The GEICO Gecko Finds a Frenemy in Will Arnett

Heather Taylor - May 10, 2023
0

What Happens When Progressive Takes a Break from Work?

Heather Taylor - May 4, 2021
0

Geico: Sequels Stars Classic Insurance Mascots Making Comebacks

Heather Taylor - December 19, 2019
0

How Can Brands and Agencies Redefine Female Representation in Brand Mascots?

Heather Taylor - February 21, 2018
4

7 Brand Mascots We Wish Would Take Over Our Social Media...

Heather Taylor - August 22, 2017
0

GEICO Reveals What Happens When A Lobster Crashes A Hot Tub...

Heather Taylor - May 16, 2019
0

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

Heather Taylor - July 28, 2021
10

Progressive’s Flo Reunites With Old Flame Jon Hamm in “Love and...

Heather Taylor - June 29, 2022
0
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POPULAR

7 Magically Delicious Facts About Lucky the Leprechaun

Heather Taylor - March 15, 2017
2
A sprightly, cheerful character, Lucky has never been as interested in the pot of gold under the rainbow as he is in the marshmallow-filled bowls of his beloved Lucky Charms.

The Panda Behind the World Wildlife Fund’s Logo

February 19, 2021

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

EDITORS PICKS

4 Trivia Tidbits About Twitter’s Social Media Icons, Revealed

Heather Taylor - November 30, 2016
0
At first glance, Twitter’s instantly recognizable brand mascots might appear to be nothing more than “Twitter Bird” and “Fail Whale,” but take a closer look.

Design Evolution: The Cheerios Kid and Sue

January 16, 2018

A Look Back at the Olympic Mascots: 1960s – 1980s

July 26, 2016

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Looking Back at Quake, Quisp’s Biggest Rival

May 10, 2018
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