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Insurance

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See What Happens When Farmers Insurance Sends Professor Burke To Sesame Street

Heather Taylor - October 1, 2019

GEICO Reveals What Happens When A Lobster Crashes A Hot Tub Party

The GEICO Gecko Explores A Spooky Attic – Here’s What Happens

Progressive’s Big Jim Is Here To Save The Day! (Kind Of)

The GEICO Gecko Finds a Frenemy in Will Arnett

The GEICO Gecko Explores A Spooky Attic – Here’s What Happens

Heather Taylor - October 14, 2019
3
Geico Gecko parody as a large movie monster looking in on a couple through their window

What If The GEICO Gecko Was a Geckosaurus?

Heather Taylor - September 19, 2022
1

How Can Brands and Agencies Redefine Female Representation in Brand Mascots?

Heather Taylor - February 21, 2018
4

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

Heather Taylor - July 28, 2021
10

Join Us At The “Building Characters” Panel At #AWNewYork!

Heather Taylor - September 25, 2018
0

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47

The Best Kind of Mayhem

Heather Taylor - June 16, 2016
0

What Happens When Progressive Takes a Break from Work?

Heather Taylor - May 4, 2021
0

Progressive’s Flo Reunites With Old Flame Jon Hamm in “Love and...

Heather Taylor - June 29, 2022
0

Progressive’s Big Jim Is Here To Save The Day! (Kind Of)

Heather Taylor - October 18, 2018
0
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POPULAR

A Look Back at Choo-Choo Charlie’s Catchy Jingles

Heather Taylor - April 18, 2018
1
He wore a blue and white striped conductor’s hat, couldn’t have been more than 10-years-old, and was able to engineer a train entirely by using… a box of Good & Plenty?

Looking Back at Quake, Quisp’s Biggest Rival

May 10, 2018

Finding McDonaldland: Meet Ronald McDonald’s Friends! (Pt. 1)

September 7, 2017

EDITORS PICKS

10 Ad Icons Who Deserve Their Own Emojis

Heather Taylor - April 27, 2016
0
Have you ever wished you could punctuate a group text between agency creatives with a tiny Lucky the Leprechaun or Ronald McDonald emoji, but there’s none to be found? Yeah, me too.

Celebrating 40 Years of Fun with Chuck E. Cheese

June 5, 2017

Creating the Characters: Moz the Monster for John Lewis

December 15, 2017

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Looking Back at Quake, Quisp’s Biggest Rival

May 10, 2018
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