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Insurance

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The GEICO Gecko Explores A Spooky Attic – Here’s What Happens

Heather Taylor - October 14, 2019

7 Brand Mascots We Wish Would Take Over Our Social Media Accounts

GEICO Reveals What Happens When A Lobster Crashes A Hot Tub Party

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Geico: Sequels Stars Classic Insurance Mascots Making Comebacks

Geico: Sequels Stars Classic Insurance Mascots Making Comebacks

Heather Taylor - December 19, 2019
0

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47

The Best Kind of Mayhem

Heather Taylor - June 16, 2016
0

A Cinderella Story, As Told by the GEICO Gecko

Heather Taylor - March 21, 2022
0

Progressive’s Big Jim Is Here To Save The Day! (Kind Of)

Heather Taylor - October 18, 2018
0

How Aflac Turned Their Iconic Duck Into A Comforting Companion For...

Heather Taylor - July 10, 2019
0

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

Heather Taylor - July 28, 2021
10
Geico Gecko parody as a large movie monster looking in on a couple through their window

What If The GEICO Gecko Was a Geckosaurus?

Heather Taylor - September 19, 2022
1

Join Us At The “Building Characters” Panel At #AWNewYork!

Heather Taylor - September 25, 2018
0

What It’s Like To WFH With Progressive Insurance

Heather Taylor - May 7, 2020
0
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POPULAR

Design Evolution: Sour Patch Kids

Heather Taylor - May 16, 2022
1
Who are the Sour Patch Kids? Longtime fans of the famously sour then sweet candy may recall there used to be kids’ faces on packaging...

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

All About Snap, Crackle, and Pop from Rice Krispies

June 26, 2017

EDITORS PICKS

Design Evolution: The Pillsbury Doughboy

Heather Taylor - April 12, 2016
0
Easily recognized in a crowd, or better yet, on a kitchen countertop, the Pillsbury Doughboy has been giggling his way into our hearts for 50 years.

Tour de Trix: How the Trix Rabbit Finally Got to Eat...

March 5, 2018

Throwback: Kellogg’s Cornelius Rooster

November 10, 2016

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Looking Back at Quake, Quisp’s Biggest Rival

May 10, 2018
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