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Insurance

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A Cinderella Story, As Told by the GEICO Gecko

Heather Taylor - March 21, 2022

GEICO Reveals What Happens When A Lobster Crashes A Hot Tub Party

See What Happens When Farmers Insurance Sends Professor Burke To Sesame Street

How Aflac Turned Their Iconic Duck Into A Comforting Companion For Children With Cancer

Join Us At The “Building Characters” Panel At #AWNewYork!

The GEICO Gecko Explores A Spooky Attic – Here’s What Happens

Heather Taylor - October 14, 2019
3
Geico Gecko parody as a large movie monster looking in on a couple through their window

What If The GEICO Gecko Was a Geckosaurus?

Heather Taylor - September 19, 2022
1

Progressive’s Flo Reunites With Old Flame Jon Hamm in “Love and...

Heather Taylor - June 29, 2022
0

Progressive’s Big Jim Is Here To Save The Day! (Kind Of)

Heather Taylor - October 18, 2018
0

See What Happens When Farmers Insurance Sends Professor Burke To Sesame...

Heather Taylor - October 1, 2019
0

The GEICO Gecko Finds a Frenemy in Will Arnett

Heather Taylor - May 10, 2023
0

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47

What Happens When Progressive Takes a Break from Work?

Heather Taylor - May 4, 2021
0

Join Us At The “Building Characters” Panel At #AWNewYork!

Heather Taylor - September 25, 2018
0

7 Brand Mascots We Wish Would Take Over Our Social Media...

Heather Taylor - August 22, 2017
0
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POPULAR

Design Evolution: Sunny, Raisin Bran’s Mascot

Heather Taylor - June 21, 2023
1
What do you know about Sunny, the friendly face of Kellogg’s Raisin Bran? Maybe you have a vague memory he used to go by...

Ken Stewart, Creator Of Coca-Cola Polar Bears, Reflects On Their 25th...

December 17, 2018

Design Evolution: Sour Patch Kids

May 16, 2022

EDITORS PICKS

Pillsbury Warms Hearts For The Holidays With First-Ever Ugly Christmas Sweaters

Heather Taylor - December 7, 2018
0
Pillsbury is debuting two Ugly Christmas Sweaters for the 2018 holiday season starring their iconic mascot, the Pillsbury Doughboy.

Advertising’s Secret Weapon? It’s The Brand Mascot

April 19, 2022

Reserve the Oscar Mayer Wienermobile for an Unforgettable Proposal in 2020

October 5, 2020

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Meet the Serta Counting Sheep

October 10, 2017
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