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‘Ketch Up’ With the WienerFleet!

Heather Taylor - February 26, 2018

Celebrating National Ravioli Day with Chef Boyardee

All the Brand Mascots That Made Headlines in 2017

Video: Celebrate Charlie the Tuna’s 60th Birthday Bash!

Design Evolution: The Pillsbury Doughboy

Celebrating More Than 50 Years of Homepride’s Fred

Heather Taylor - March 27, 2017
0

AW Throwback: The Pillsbury Doughboy Meets Cold Spell

Heather Taylor - September 15, 2021
1

‘Ketch Up’ With the WienerFleet!

Heather Taylor - February 26, 2018
1

AW Throwback: Milton the Toaster

Heather Taylor - July 9, 2021
0

Reserve the Oscar Mayer Wienermobile for an Unforgettable Proposal in 2020

Heather Taylor - October 5, 2020
1

Aldi UK’s Christmas Advert Stars Kevin the Carrot, Pays Homage To...

Heather Taylor - November 7, 2023
0

Osito Bimbo Takes Flight on the Rise & Shine Tour

Heather Taylor - November 15, 2017
0

A Tribute to Kraft’s Cheesasaurus Rex and the Dairy Fairy

Heather Taylor - July 24, 2017
1

Every Brand Mascot Coming To The 97th Macy’s Thanksgiving Day Parade

Heather Taylor - November 2, 2023
0

Babybel’s League of Superheroes Save the Day — and 2020 —...

Heather Taylor - September 8, 2020
0
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POPULAR

Finding McDonaldland: Meet Ronald McDonald’s Friends! (Pt. 1)

Heather Taylor - September 7, 2017
3
Today, we’re returning for a look back at these magical characters including beloved icons like Grimace and the Fry Kids in our two-part McDonaldland series.

A Look Back at Choo-Choo Charlie’s Catchy Jingles

April 18, 2018

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

EDITORS PICKS

I Illustrate Mascots: Cap’n Crunch’s Makeover Artist Ed Griffin

Heather Taylor - March 7, 2018
3
We were lucky to land an interview with Ed on National Cereal Day, fittingly enough, as he reveals more about how got involved with mascot illustration, the hardest part of a cereal box to design, and his never-ending adoration for the Quisp alien.

Advertising’s Secret Weapon? It’s The Brand Mascot

April 19, 2022

A Look Back at Choo-Choo Charlie’s Catchy Jingles

April 18, 2018

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Looking Back at Quake, Quisp’s Biggest Rival

May 10, 2018
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