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Peyton Manning Joins Duke Bush and Jay Bush In First-Ever Bush’s Beans Super Bowl Ad

Heather Taylor - February 9, 2023

Meet Miss Chiquita: The First Lady of Fruit

5 Facts You Never Knew About the Osito Bimbo Bear

Behind the Icons: Carol H. Williams

Osito Bimbo Takes Flight on the Rise & Shine Tour

Flour Power: 6 Mascots Encouraging Home Baking During COVID-19

Heather Taylor - April 16, 2020
0

Lasagna, Mixtapes, and Kanye West: In Conversation With Hamburger Helper’s Lefty

Heather Taylor - September 22, 2016
0

Video: Celebrate Charlie the Tuna’s 60th Birthday Bash!

Heather Taylor - October 19, 2021
0

The Pillsbury Bake-Off is Back!

Heather Taylor - August 15, 2017
0

The Return of the Gorton’s Fisherman

Heather Taylor - February 15, 2017
0

All the Brand Mascots That Made Headlines in 2017

Heather Taylor - December 27, 2017
0

Meet the Pillsbury Doughboy’s Family!

Heather Taylor - July 11, 2017
1

Happy 60th Birthday, Charlie the Tuna!

Heather Taylor - October 7, 2021
2

Babybel’s League of Superheroes Save the Day — and 2020 —...

Heather Taylor - September 8, 2020
0

How a Curious Brand Mascot Helped Rebrand Golden Crumpets

Heather Taylor - February 17, 2020
0
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POPULAR

Whale of a Tale: Behind the Vineyard Vines Smiling Whale Logo

Heather Taylor - June 29, 2021
2
If you’ve ever been to a Vineyard Vines storefront or browsed the website for the popular apparel and accessory company, chances are you may recognize their grinning, pink whale logo. What you may not know, however, is that there is a rich history behind this whale and the company.

Finding McDonaldland: Meet Ronald McDonald’s Friends! (Pt. 1)

September 7, 2017

A Look Back at Choo-Choo Charlie’s Catchy Jingles

April 18, 2018

EDITORS PICKS

Reserve the Oscar Mayer Wienermobile for an Unforgettable Proposal in 2020

Heather Taylor - October 5, 2020
1
In September 2020, Zach Chatham proposed to his girlfriend in Yellowstone National Park. Chatham wasn’t alone during this proposal. The gorgeous scenic backdrop of Yellowstone aside, Chatham was flanked by, frankly, an unusual wing-bun — the Oscar Mayer Wienermobile.

Presenting the 2017 Madison Avenue Walk of Fame Winners!

September 27, 2017

Doggone It! The Most Memorable Real-Life Dogs in Advertising

May 29, 2018

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Looking Back at Quake, Quisp’s Biggest Rival

May 10, 2018
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