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Charlie the Tuna’s Special Message for Essential Workers

Heather Taylor - June 26, 2020

Osito Bimbo Takes Flight on the Rise & Shine Tour

5 Facts You Never Knew About the Osito Bimbo Bear

Who Is Miss Blue Bonnet, The Iconic Face Of Blue Bonnet?

Get Ready to Spread Joy This Holiday Season With Hidden Valley Ranch’s “Ranch On a Branch”

How To Redesign Chicken of the Sea’s Catalina After Two Decades

Heather Taylor - March 13, 2023
0

JET-PUFFED Introduces New Mascots, The JET-PUFFED Pals

Heather Taylor - August 26, 2020
0

Miss Chiquita Returns to Banana Labels in “A Yellow Story”

Heather Taylor - August 6, 2021
0

Mr. Peanut Embraces Young Adulthood, Celebrates 21st Birthday As Peanut Jr.

Heather Taylor - August 12, 2020
0

Happy 60th Birthday, Charlie the Tuna!

Heather Taylor - October 7, 2021
2

Babybel’s League of Superheroes Save the Day — and 2020 —...

Heather Taylor - September 8, 2020
0

Lasagna, Mixtapes, and Kanye West: In Conversation With Hamburger Helper’s Lefty

Heather Taylor - September 22, 2016
0

Every Brand Mascot Coming To The 97th Macy’s Thanksgiving Day Parade

Heather Taylor - November 2, 2023
0

A Very Musical Doughboy

Heather Taylor - May 7, 2018
0

Meet Jus-Rol Janet, the UK Pastry Icon

Heather Taylor - May 2, 2016
0
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POPULAR

Looking Back at Quake, Quisp’s Biggest Rival

Heather Taylor - May 10, 2018
9
It was the battle of the breakfast bowls in 1965. Quisp, a zany pink alien, had met his match in Quake, a miner-themed superhero.

A Look Back at Choo-Choo Charlie’s Catchy Jingles

April 18, 2018

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

EDITORS PICKS

Design Evolution: Geoffrey the Giraffe of Toys“R”Us

Heather Taylor - October 17, 2017
3
It’s a safe bet to say that all of us are Toys”R”Us kids, thanks to Charles P. Lazarus who founded the iconic company in June 1957.

Who is That Adorable One-Eyed Bear Mascot for TUI UK?

March 8, 2018

A Look Back at the Olympic Mascots: 2000s – 2010s

August 3, 2016

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Looking Back at Quake, Quisp’s Biggest Rival

May 10, 2018
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