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JET-PUFFED Introduces New Mascots, The JET-PUFFED Pals

Heather Taylor - August 26, 2020

Green Giant Hosts a Special Friendsgiving Feast with Iconic Brand Mascots

The Pillsbury Bake-Off is Back!

Nostalgic Twists Bring Aldi UK’s Kevin the Carrot Home for Christmas

AW Throwback: Milton the Toaster

Charlie the Tuna’s Special Message for Essential Workers

Heather Taylor - June 26, 2020
0

Reserve the Oscar Mayer Wienermobile for an Unforgettable Proposal in 2020

Heather Taylor - October 5, 2020
1

Kevin The Carrot Survives Cliffhanger, Defeats Parsnip In Spectacular Aldi UK...

Heather Taylor - November 8, 2018
0

Green Giant-In-Training: Little Green Sprout Introduces New Line of Organic Vegetables

Heather Taylor - August 27, 2018
0

Celebrating National Ravioli Day with Chef Boyardee

Heather Taylor - March 19, 2018
1

AW Throwback: The Pillsbury Doughboy Meets Cold Spell

Heather Taylor - September 15, 2021
1

Aldi UK’s Christmas Advert Debuts: Kevin the Carrot Helps Ebanana Scrooge...

Heather Taylor - November 22, 2021
2

Get Ready to Spread Joy This Holiday Season With Hidden Valley...

Heather Taylor - December 1, 2022
0

Peyton Manning Joins Duke Bush and Jay Bush In First-Ever Bush’s...

Heather Taylor - February 9, 2023
0

Duke’s Mayo Debuts First-Ever Mascot, Tubby

Heather Taylor - September 5, 2022
0
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POPULAR

Design Evolution: Sour Patch Kids

Heather Taylor - May 16, 2022
1
Who are the Sour Patch Kids? Longtime fans of the famously sour then sweet candy may recall there used to be kids’ faces on packaging...

The Panda Behind the World Wildlife Fund’s Logo

February 19, 2021

A Look Back at Choo-Choo Charlie’s Catchy Jingles

April 18, 2018

EDITORS PICKS

Every Brand Mascot Featured in the 2017 Macy’s Thanksgiving Day Parade

Heather Taylor - November 22, 2017
1
From floats to balloons, here’s a look at the icons you can expect to see take Manhattan with their larger than life appearances this year.

They Build Character: Interview with Pat and Amy Giles of Danger...

March 7, 2017

Oral History: Calabash Animation (Part 2)

April 25, 2017

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Meet the Serta Counting Sheep

October 10, 2017
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