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The Green Giant Plants Himself in Times Square

Heather Taylor - May 11, 2018

Doggone It! The Most Memorable Real-Life Dogs in Advertising

The Story of Green Giant’s Sprout

Happy 60th Birthday, Charlie the Tuna!

A Fireside Chat with Charlie the Tuna, 2016’s alTUNAtive Presidential Candidate

Miss Chiquita Returns to Banana Labels in “A Yellow Story”

Heather Taylor - August 6, 2021
0

Flour Power: 6 Mascots Encouraging Home Baking During COVID-19

Heather Taylor - April 16, 2020
0

Design Evolution: The Pillsbury Doughboy

Heather Taylor - April 12, 2016
0

What Was It Like to Work on the Last Pillsbury Stop-Motion...

Heather Taylor - August 28, 2022
1

How Borden Dairy Plans To Revamp Elsie The Cow

Heather Taylor - January 14, 2019
2

Did A Real Man Inspire The Cracker Barrel Logo?

Heather Taylor - November 12, 2018
0

Happy National Sorry Charlie Day!

Heather Taylor - April 6, 2020
0

Remembering Sam, the Dog That Played Duke for Bush’s Beans

Heather Taylor - July 9, 2018
0

Celebrating More Than 50 Years of Homepride’s Fred

Heather Taylor - March 27, 2017
0

Reserve the Oscar Mayer Wienermobile for an Unforgettable Proposal in 2020

Heather Taylor - October 5, 2020
1
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POPULAR

The Panda Behind the World Wildlife Fund’s Logo

Heather Taylor - February 19, 2021
0
Since 1961, the World Wildlife Fund (WWF) has been one of the world’s leading conservation organizations. The role WWF plays on planet earth is a vital one, working in nearly 100 countries with more than five million supporters. WWF is helping people and nature thrive, working to combat the climate crisis, and to halt the degradation of the environment.

Design Evolution: Geoffrey the Giraffe of Toys“R”Us

October 17, 2017

Design Evolution: Sour Patch Kids

May 16, 2022

EDITORS PICKS

Top 5 Memorable Moments When Mascots Met Santa Claus

Heather Taylor - December 12, 2019
0
With a twinkle in our eye, we’ve ranked the five most memorable ad campaigns revealing how advertising’s most iconic characters met Santa Claus.

Every Brand Mascot Coming To The 97th Macy’s Thanksgiving Day Parade

November 2, 2023

The Inside Scoop Behind the “Whatever Froots Your Loops” Campaign

July 6, 2017

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Looking Back at Quake, Quisp’s Biggest Rival

May 10, 2018
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