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JET-PUFFED Introduces New Mascots, The JET-PUFFED Pals

Heather Taylor - August 26, 2020

Did A Real Man Inspire The Cracker Barrel Logo?

The Story of Green Giant’s Sprout

Charlie the Tuna’s Special Message for Essential Workers

Celebrating National Ravioli Day with Chef Boyardee

Nostalgic Twists Bring Aldi UK’s Kevin the Carrot Home for Christmas

Heather Taylor - November 11, 2020
0

Design Evolution: The Pillsbury Doughboy

Heather Taylor - April 12, 2016
0

Behind the Icons: Joel Friedman

Heather Taylor - July 30, 2018
1

Video: Celebrate Charlie the Tuna’s 60th Birthday Bash!

Heather Taylor - October 19, 2021
0

Doggone It! The Most Memorable Real-Life Dogs in Advertising

Heather Taylor - May 29, 2018
0

The Many Funny Faces of the Jif Jaf Biscuits

Heather Taylor - June 13, 2018
0

The Return of the Gorton’s Fisherman

Heather Taylor - February 15, 2017
0

The Green Giant Plants Himself in Times Square

Heather Taylor - May 11, 2018
0

5 Facts You Never Knew About the Osito Bimbo Bear

Heather Taylor - November 17, 2017
3

Breakfast Breakthrough: How Eggo Made a Major Comeback in Stranger Things

Heather Taylor - October 23, 2017
0
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POPULAR

7 Magically Delicious Facts About Lucky the Leprechaun

Heather Taylor - March 15, 2017
2
A sprightly, cheerful character, Lucky has never been as interested in the pot of gold under the rainbow as he is in the marshmallow-filled bowls of his beloved Lucky Charms.

A Look Back at Choo-Choo Charlie’s Catchy Jingles

April 18, 2018

What It’s Like To Animate A Lucky The Leprechaun Commercial?

March 15, 2019

EDITORS PICKS

Throwback: Kellogg’s Cornelius Rooster

Heather Taylor - November 10, 2016
2
As Corn Flakes began to rise in popularity around the world, Kellogg’s sought out an agency to create a brand mascot for its cereal packaging.

How Target Woofed Its Way to Shopping Success with Bullseye

November 20, 2017

Every Brand Mascot Featured in Super Bowl 52

February 5, 2018

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Looking Back at Quake, Quisp’s Biggest Rival

May 10, 2018
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