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A Tribute to Kraft’s Cheesasaurus Rex and the Dairy Fairy

Heather Taylor - July 24, 2017

Green Giant Hosts a Special Friendsgiving Feast with Iconic Brand Mascots

Behind the Icons: Joel Friedman

Design Evolution: The Pillsbury Doughboy

Doggone It! The Most Memorable Real-Life Dogs in Advertising

Behind the Icons: Carol H. Williams

Heather Taylor - May 23, 2017
0

A Tribute to Kraft’s Cheesasaurus Rex and the Dairy Fairy

Heather Taylor - July 24, 2017
1

Why The Laughing Cow Wants to Remind Everyone That “It’s Better...

Heather Taylor - July 7, 2023
0

Reserve the Oscar Mayer Wienermobile for an Unforgettable Proposal in 2020

Heather Taylor - October 5, 2020
1

Remembering Sam, the Dog That Played Duke for Bush’s Beans

Heather Taylor - July 9, 2018
0

Charlie the Tuna’s Special Message for Essential Workers

Heather Taylor - June 26, 2020
0

Happy 60th Birthday, Charlie the Tuna!

Heather Taylor - October 7, 2021
2

The Green Giant Plants Himself in Times Square

Heather Taylor - May 11, 2018
0

Miss Chiquita Returns to Banana Labels in “A Yellow Story”

Heather Taylor - August 6, 2021
0

Aldi UK’s Christmas Advert Stars Kevin the Carrot, Pays Homage To...

Heather Taylor - November 7, 2023
0
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POPULAR

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

Heather Taylor - July 28, 2021
10
In 2019, global insurer Liberty Mutual entered the brand mascot space with their first spokescharacters LiMu Emu & Doug.

A Look Back at Choo-Choo Charlie’s Catchy Jingles

April 18, 2018

Design Evolution: Sour Patch Kids

May 16, 2022

EDITORS PICKS

All About Soohorang and Bandabi, the PyeongChang 2018 Winter Olympic Mascots

Heather Taylor - January 22, 2018
1
February 9th kicks off the opening ceremonies for the 2018 Winter Olympics, or PyeongChang 2018.

Design Evolution: Mr. Peanut

March 27, 2017

7 Magically Delicious Facts About Lucky the Leprechaun

March 15, 2017

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Looking Back at Quake, Quisp’s Biggest Rival

May 10, 2018
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