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All About Snap, Crackle, and Pop from Rice Krispies
One of the greatest mascot trios in advertising history lives in the cereal aisle of grocery stores, and yet they remain a mystery to so many breakfast enthusiasts. What do we really know about Snap, Crackle, and Pop, the faces behind Kellogg’s Rice Krispies?
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7 Brand Mascots We Wish Would Take Over Our Social Media...
If a brand mascot could take over your ad agency’s social media handles for the day, who would you want it to be? No, seriously: which character would you bestow the keys (AKA login information) to for your Facebook, Twitter, and Instagram accounts?
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Meet the Serta Counting Sheep
In 2000, mattress brand Serta worked alongside advertising agency Doner to create a campaign called “Counting Sheep” that would ultimately revolutionize mattress advertising and increase awareness of the distinctive Serta brand.
