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Miss Chiquita Returns to Banana Labels in “A Yellow Story”

Heather Taylor - August 6, 2021

How To Redesign Chicken of the Sea’s Catalina After Two Decades

“Lidl Bear” Becomes The Unexpected Star In Lidl’s Holiday Campaign

Lasagna, Mixtapes, and Kanye West: In Conversation With Hamburger Helper’s Lefty

The Many Funny Faces of the Jif Jaf Biscuits

All the Brand Mascots That Made Headlines in 2017

Heather Taylor - December 27, 2017
0

Duke’s Mayo Debuts First-Ever Mascot, Tubby

Heather Taylor - September 5, 2022
0

Did A Real Man Inspire The Cracker Barrel Logo?

Heather Taylor - November 12, 2018
0

Video: Celebrate Charlie the Tuna’s 60th Birthday Bash!

Heather Taylor - October 19, 2021
0

Celebrating National Ravioli Day with Chef Boyardee

Heather Taylor - March 19, 2018
1

A Look Back at Hidden Valley Ranch’s 10 Biggest Milestones

Heather Taylor - January 31, 2017
0

Betty Crocker Celebrates Centenarian Birthday

Heather Taylor - October 26, 2021
0

Doggone It! The Most Memorable Real-Life Dogs in Advertising

Heather Taylor - May 29, 2018
0

What Was It Like to Work on the Last Pillsbury Stop-Motion...

Heather Taylor - August 28, 2022
1

‘Ketch Up’ With the WienerFleet!

Heather Taylor - February 26, 2018
1
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POPULAR

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

Heather Taylor - July 28, 2021
10
In 2019, global insurer Liberty Mutual entered the brand mascot space with their first spokescharacters LiMu Emu & Doug.

A Look Back at Choo-Choo Charlie’s Catchy Jingles

April 18, 2018

The Panda Behind the World Wildlife Fund’s Logo

February 19, 2021

EDITORS PICKS

AW Throwback: The Dinty Moore Lumberjack

Heather Taylor - June 8, 2021
0
Decades before Dinty Moore Beef Stew took home the Gold Effie Award for its 20218 “Lumberjacks Eat Moore” ad campaign, there was another lumberjack that represented the brand.

AWChat: PopIcon

May 21, 2019

Reserve the Oscar Mayer Wienermobile for an Unforgettable Proposal in 2020

October 5, 2020

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Meet the Serta Counting Sheep

October 10, 2017
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