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Design Evolution: The Pillsbury Doughboy

Heather Taylor - April 12, 2016

Meet the Pillsbury Doughboy’s Family!

Behind the Icons: Carol H. Williams

Video: Celebrate Charlie the Tuna’s 60th Birthday Bash!

Happy 60th Birthday, Charlie the Tuna!

Celebrating More Than 50 Years of Homepride’s Fred

Heather Taylor - March 27, 2017
0

Looking For a New Job? Become a PLANTERS Peanutter or Oscar...

Heather Taylor - January 19, 2023
0

A Tribute to Kraft’s Cheesasaurus Rex and the Dairy Fairy

Heather Taylor - July 24, 2017
1

How a Curious Brand Mascot Helped Rebrand Golden Crumpets

Heather Taylor - February 17, 2020
0

Every Brand Mascot Coming To The 97th Macy’s Thanksgiving Day Parade

Heather Taylor - November 2, 2023
0

The “Bicep Doughboy” Discovery Hints The Pillsbury Doughboy Might Have A...

Heather Taylor - March 8, 2023
1

Meet Jus-Rol Janet, the UK Pastry Icon

Heather Taylor - May 2, 2016
0

The Return of the Gorton’s Fisherman

Heather Taylor - February 15, 2017
0

JET-PUFFED Introduces New Mascots, The JET-PUFFED Pals

Heather Taylor - August 26, 2020
0

Remembering Sam, the Dog That Played Duke for Bush’s Beans

Heather Taylor - July 9, 2018
0
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POPULAR

Design Evolution: Sunny, Raisin Bran’s Mascot

Heather Taylor - June 21, 2023
1
What do you know about Sunny, the friendly face of Kellogg’s Raisin Bran? Maybe you have a vague memory he used to go by...

Ken Stewart, Creator Of Coca-Cola Polar Bears, Reflects On Their 25th...

December 17, 2018

Design Evolution: Sour Patch Kids

May 16, 2022

EDITORS PICKS

Meet the Serta Counting Sheep

Heather Taylor - October 10, 2017
9
In 2000, mattress brand Serta worked alongside advertising agency Doner to create a campaign called “Counting Sheep” that would ultimately revolutionize mattress advertising and increase awareness of the distinctive Serta brand.

The History of the NBC Peacock

June 20, 2017

Design Evolution: Geoffrey the Giraffe of Toys“R”Us

October 17, 2017

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Meet the Serta Counting Sheep

October 10, 2017
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