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Presenting the 2016 Madison Avenue Walk of Fame Winners!

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Why Frosted Flakes’ Tony the Tiger Is the Greatest Cereal Mascot...

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Who is considered the greatest cereal brand mascot of all time? When PopIcon headed to the advertising community for their take, almost everyone we...

Dramamine Debuts Its First Spokescharacter, The Drama Llama

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Peyton Manning Joins Duke Bush and Jay Bush In First-Ever Bush’s...

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“Roll that beautiful bean footage!” Peyton Manning says repeatedly and seemingly to himself. He says it for over 15 seconds. Why is Manning, a...

Elmer, Buckets, Doc, and More: Meet the Keebler Elves!

How Celestial Seasonings’ Sleepytime Bear Became a Tea Icon

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After 20 Years, AOL’s Yellow Running Man Has Retired

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It’s officially the end of a tech era: AOL Instant Messenger will be discontinued on Friday December 15, 2017.

Looking Back at Buddy Lee’s Blockbuster ‘Man of Action’ Ad Campaign

Lasagna, Mixtapes, and Kanye West: In Conversation With Hamburger Helper’s Lefty

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Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

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What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

Rock the Vote at the 2019 Madison Avenue Walk of Fame...

Looking Back at Quake, Quisp’s Biggest Rival

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