Heather Taylor
Icon Researcher & Blogger at Advertising Week
POPULAR
5 Sweet Facts About Mr. Owl, the Tootsie Pop Mascot
For years, we’ve pondered just how many licks it takes to get to the Tootsie Roll center of a Tootsie Pop.
EDITORS PICKS
Why We Vote for Mascots Every Year
By casting your vote, you have the power to give these characters a place in advertising history and enshrine them in our Walk of Fame forever.
MOST DISCUSSED
Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.
