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All About Snap, Crackle, and Pop from Rice Krispies
One of the greatest mascot trios in advertising history lives in the cereal aisle of grocery stores, and yet they remain a mystery to so many breakfast enthusiasts. What do we really know about Snap, Crackle, and Pop, the faces behind Kellogg’s Rice Krispies?
EDITORS PICKS
Whatever Happened to Gramps from Cocoa Puffs?
Ever since his debut in the 1960s, cereal fans everywhere have been smitten with Sonny the Cuckoo Bird and his zany enthusiasm for Cocoa Puffs. But Sonny wasn’t the only character crazy for that munchy, crunchy, and chocolatey taste.
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Meet the Serta Counting Sheep
In 2000, mattress brand Serta worked alongside advertising agency Doner to create a campaign called “Counting Sheep” that would ultimately revolutionize mattress advertising and increase awareness of the distinctive Serta brand.
