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The Story of Green Giant’s Sprout
In September 1972, a mysterious new visitor arrived to the Green Giant’s Valley. Much like the beloved harvest icon, this new character was green and dressed in leaves.
EDITORS PICKS
Chatting with Advertising’s Most Iconic Mascots
As a child (okay, and still to this day) my all-time favorite mascot was Tony the Tiger for Kellogg’s Frosted Flakes. His upbeat attitude in television commercials and advertisements did a fantastic job of getting kids excited about eating Frosted Flakes.
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Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.
