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#AWEurope2021

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How the Tetley Tea Folk Made a Comeback with UK Audiences

Heather Taylor - April 5, 2021

AWEurope Throwback: Typhoo Tea Gnu

POPULAR

All About Snap, Crackle, and Pop from Rice Krispies

Heather Taylor - June 26, 2017
2
One of the greatest mascot trios in advertising history lives in the cereal aisle of grocery stores, and yet they remain a mystery to so many breakfast enthusiasts. What do we really know about Snap, Crackle, and Pop, the faces behind Kellogg’s Rice Krispies?

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Celebrating 75 Years With Chiquita’s Miss Chiquita

September 24, 2019

EDITORS PICKS

Throwback: Mountain Dew’s Willy the Hillbilly

Heather Taylor - June 12, 2017
0
Developed in 1940s by Tennessee bottlers Barney and Ally Hartman, Mountain Dew is actually slang for “moonshine.” That’s right, folks — this soft drink was initially developed as a mixer for whiskey!

Why Brand Mascots Go Gaga for Cereal

October 24, 2016

Throwback: Kellogg’s Cornelius Rooster

November 10, 2016

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Looking Back at Quake, Quisp’s Biggest Rival

May 10, 2018
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