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Meet the Winning Mascots of the 2020 Madison Avenue Walk of Fame!

Heather Taylor - October 13, 2020

#AW2020: Vote for Your Favorite Brand Mascot and Slogan!

POPULAR

AW Throwback: The Pillsbury Doughboy Meets Cold Spell

Heather Taylor - September 15, 2021
1
One of my earliest Advertising Week articles was about the Pillsbury Doughboy’s family. For those that do not know, Poppin’ Fresh has an adorable family...

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

A Look Back at Choo-Choo Charlie’s Catchy Jingles

April 18, 2018

EDITORS PICKS

This Calls for Tequila: In Conversation with Jonathan Goldsmith

Heather Taylor - January 30, 2018
1
He wins awards for best actor… before the movie has been released. He lands the cover of a magazine … every magazine. Astronomers name stars after him… making him the namesake of the sun.

8 Great General Mills Cereal Heroes That Deserve a Reboot

August 3, 2017

Design Evolution: Mr. Peanut

March 27, 2017

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

Looking Back at Quake, Quisp’s Biggest Rival

May 10, 2018

Meet the Serta Counting Sheep

October 10, 2017
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