#AWNewYork2022

Design Evolution: Sour Patch Kids

Heather Taylor - May 16, 2022

Who are the Sour Patch Kids? Longtime fans of the famously sour then sweet candy may recall there used to be kids’ faces on packaging...

A Look Back at Choo-Choo Charlie’s Catchy Jingles

April 18, 2018

Dig It! All About The Honey Smacks Dig’em Frog

November 5, 2018

EDITORS PICKS

How Vinnie the “Danda” Was Created for Fox’s Biscuits

Heather Taylor - March 13, 2018

Part dog, part panda, 100% wise guy. Fans of Fox’s Biscuits may recall that in 2008 the brand debuted a TV advert campaign directed by Garth Jennings starring a mascot named Vinnie.

2008 Madison Avenue Walk of Fame Winner Profiles

September 6, 2016

Oral History: Calabash Animation (Part 1)

April 18, 2017

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Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019

What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Looking Back at Quake, Quisp’s Biggest Rival

May 10, 2018

Meet The 2022 Madison Avenue Walk of Fame Brand Mascot Winners!

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