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Baby It’s Cold Outside! Here Are Our Top 4 Winter Beverage Mascots

Heather Taylor - December 11, 2018

How the Clydesdales Became The Symbols of Budweiser

From Sketch Cartoon to Brand Mascot: How Fido Dido Became the Face of 7UP

The Sleepytime Bear Wakes Up!

Throwback: Nesquik Bunny

Celebrate National Root Beer Float Day with A&W’s Rooty!

Heather Taylor - August 7, 2017
0

Who Was the Coca-Cola Sprite Boy?

Heather Taylor - December 20, 2017
0

Meet Haddon Sundblom, Creator of Coca-Cola’s Santa Claus

Heather Taylor - December 19, 2017
0

Ken Stewart, Creator Of Coca-Cola Polar Bears, Reflects On Their 25th...

Heather Taylor - December 17, 2018
2

The Untold Story of Nestlé’s Farfel the Dog

Heather Taylor - August 8, 2017
3

Introducing Jane Walker, the First Female Iteration for Johnnie Walker Black...

Heather Taylor - March 1, 2018
0

Breaking News: The Kool-Aid Man Is Missing!

Heather Taylor - March 10, 2020
3

Can We Still Be Funny? Asks Rob Fletcher, Founder and Creative...

PopIcon - December 3, 2019
0

Putting the “Kool” Back in Kool-Aid

Heather Taylor - April 25, 2018
1

All the Brand Mascots That Made Headlines in 2017

Heather Taylor - December 27, 2017
0
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POPULAR

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

Heather Taylor - July 28, 2021
10
In 2019, global insurer Liberty Mutual entered the brand mascot space with their first spokescharacters LiMu Emu & Doug.

A Look Back at Choo-Choo Charlie’s Catchy Jingles

April 18, 2018

Whale of a Tale: Behind the Vineyard Vines Smiling Whale Logo

June 29, 2021

EDITORS PICKS

Remembering Kate Spade’s Most Iconic Advertisements

Heather Taylor - June 6, 2018
0
When news broke on Tuesday June 5, 2018 of visionary designer Kate Spade’s passing, the fashion industry and countless fans mourned the tragic loss of a true original.

AW Throwback: Swiss Miss

October 21, 2019

7 Brand Mascots Providing Comfort During the Coronavirus

March 17, 2020

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Looking Back at Quake, Quisp’s Biggest Rival

May 10, 2018
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