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Baby It’s Cold Outside! Here Are Our Top 4 Winter Beverage Mascots

Heather Taylor - December 11, 2018

Ready to Reverse Trick-or-Treat with the Kool-Aid Man?

AW Throwback: Swiss Miss

How the Tetley Tea Folk Made a Comeback with UK Audiences

Throwback: Mountain Dew’s Willy the Hillbilly

How Fudgie the Whale Became “Fudgie the Beer”

Heather Taylor - June 19, 2018
0

Welcome to the Land of Sky Blue Waters: How the Hamm’s...

Heather Taylor - August 1, 2018
5

The Kool-Aid Man Is Back!

Heather Taylor - April 10, 2020
0

This Calls for Tequila: In Conversation with Jonathan Goldsmith

Heather Taylor - January 30, 2018
1

A Tale Of Fire, Ice, And Kool Aid: The Kool-Aid Man...

Heather Taylor - April 11, 2019
1

Ken Stewart, Creator Of Coca-Cola Polar Bears, Reflects On Their 25th...

Heather Taylor - December 17, 2018
2

Celebrate National Root Beer Float Day with A&W’s Rooty!

Heather Taylor - August 7, 2017
0

George The Bear Makes a Sophisticated Return to Hofmeister Beer

Heather Taylor - April 26, 2023
0

Bottoms Up! Carvel Debuts Two New Beers For Iconic Cookie Puss

Heather Taylor - March 13, 2019
0

The Sleepytime Bear Wakes Up!

Heather Taylor - November 3, 2021
1
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POPULAR

Design Evolution: Sour Patch Kids

Heather Taylor - May 16, 2022
1
Who are the Sour Patch Kids? Longtime fans of the famously sour then sweet candy may recall there used to be kids’ faces on packaging...

A Look Back at Choo-Choo Charlie’s Catchy Jingles

April 18, 2018

Finding McDonaldland: Meet Ronald McDonald’s Friends! (Pt. 1)

September 7, 2017

EDITORS PICKS

11 Mascots We Wish Would Be Our Valentines

Heather Taylor - February 13, 2017
0
Today, agencies throughout the country and even across the pond join us for an exclusive heart-to-heart about the love notes they’d send their favorite brand mascots this Valentine’s Day.

They Build Character: Interview with Pat and Amy Giles of Danger...

March 7, 2017

Meet Jus-Rol Janet, the UK Pastry Icon

May 2, 2016

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Looking Back at Quake, Quisp’s Biggest Rival

May 10, 2018
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