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Behind the Icons: Ed Graham

Heather Taylor - April 16, 2018

7 Alcohol Brand Mascots We’d Like to (Safely) Grab a Drink With Post-Quarantine

Budweiser Clydesdales and Puppy Celebrate Safe Reunion in “Reunited with Buds”

Can We Still Be Funny? Asks Rob Fletcher, Founder and Creative Partner at isobel

“Spice Up Your Cinco” with the Most Interesting Man in the World

UFO-Yeah! Kool-Aid Debuts New Drink Mix That’s Out Of This World

Heather Taylor - September 19, 2019
0

How the Clydesdales Became The Symbols of Budweiser

Heather Taylor - December 13, 2017
0

AW Throwback: Swiss Miss

Heather Taylor - October 21, 2019
0

How Celestial Seasonings’ Sleepytime Bear Became a Tea Icon

Heather Taylor - December 21, 2020
5

The Kool-Aid Man Crashes Soundcloud With OH YEAH! Anthem

Heather Taylor - August 20, 2019
0

A Tale of Two Slushies: ICEE Bear and SLUSH PUPPiE

Heather Taylor - July 16, 2018
2

Breaking News: The Kool-Aid Man Is Missing!

Heather Taylor - March 10, 2020
3

The Untold Story of Nestlé’s Farfel the Dog

Heather Taylor - August 8, 2017
2

A Tale Of Fire, Ice, And Kool Aid: The Kool-Aid Man...

Heather Taylor - April 11, 2019
1

10 Brand Mascots We’d Dress Up As For Halloween

Heather Taylor - October 25, 2017
0
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POPULAR

The Panda Behind the World Wildlife Fund’s Logo

Heather Taylor - February 19, 2021
0
Since 1961, the World Wildlife Fund (WWF) has been one of the world’s leading conservation organizations. The role WWF plays on planet earth is a vital one, working in nearly 100 countries with more than five million supporters. WWF is helping people and nature thrive, working to combat the climate crisis, and to halt the degradation of the environment.

Peperami Introduces Animal’s Meaty New Mates In “We Are Animal” Campaign

July 24, 2019

How Celestial Seasonings’ Sleepytime Bear Became a Tea Icon

December 21, 2020

EDITORS PICKS

Meet Inori Aizawa, the Anime Personification Behind Internet Explorer

Heather Taylor - May 31, 2016
0
How do you take an unpopular software browser and make it popular enough to resonate with audiences all over again? The answer is simple: just add an animated touch.

Design Evolution: Sunny, Raisin Bran’s Mascot

June 21, 2023

An Instagram Account Turned Brand Mascots Into Cinematic Masterpieces, And It’s...

March 20, 2020

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Meet the Serta Counting Sheep

October 10, 2017
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