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Celebrate National Root Beer Float Day with A&W’s Rooty!

Heather Taylor - August 7, 2017

From Sketch Cartoon to Brand Mascot: How Fido Dido Became the Face of 7UP

The Kool-Aid Man Is Back!

Borden’s Elsie Returns For A Glass Half-Full Rebrand

Breaking News: The Kool-Aid Man Is Missing!

What Will the New Most Interesting Man in the World Do...

Heather Taylor - October 26, 2016
0

UFO-Yeah! Kool-Aid Debuts New Drink Mix That’s Out Of This World

Heather Taylor - September 19, 2019
0

AW Throwback: Swiss Miss

Heather Taylor - October 21, 2019
0

Putting the “Kool” Back in Kool-Aid

Heather Taylor - April 25, 2018
1

How Celestial Seasonings’ Sleepytime Bear Became a Tea Icon

Heather Taylor - December 21, 2020
5

Throwback: Hawaiian Punch’s Punchy

Heather Taylor - July 18, 2016
0

Introducing Jane Walker, the First Female Iteration for Johnnie Walker Black...

Heather Taylor - March 1, 2018
0

The Kool-Aid Man Crashes Soundcloud With OH YEAH! Anthem

Heather Taylor - August 20, 2019
0

Throwback: Mountain Dew’s Willy the Hillbilly

Heather Taylor - June 12, 2017
0

All the Brand Mascots That Made Headlines in 2017

Heather Taylor - December 27, 2017
0
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POPULAR

The Panda Behind the World Wildlife Fund’s Logo

Heather Taylor - February 19, 2021
0
Since 1961, the World Wildlife Fund (WWF) has been one of the world’s leading conservation organizations. The role WWF plays on planet earth is a vital one, working in nearly 100 countries with more than five million supporters. WWF is helping people and nature thrive, working to combat the climate crisis, and to halt the degradation of the environment.

A Look Back at Choo-Choo Charlie’s Catchy Jingles

April 18, 2018

Finding McDonaldland: Meet Ronald McDonald’s Friends! (Pt. 1)

September 7, 2017

EDITORS PICKS

Remembering Kate Spade’s Most Iconic Advertisements

Heather Taylor - June 6, 2018
0
When news broke on Tuesday June 5, 2018 of visionary designer Kate Spade’s passing, the fashion industry and countless fans mourned the tragic loss of a true original.

Geoffrey the Giraffe, the Toys”R”Us Icon, is Heading on a World...

May 25, 2022

Doggone It! The Most Memorable Real-Life Dogs in Advertising

May 29, 2018

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Looking Back at Quake, Quisp’s Biggest Rival

May 10, 2018
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