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The Kool-Aid Man, Lil Jon Team Up With TikTok For An #OhYEAHChristmas

Heather Taylor - December 4, 2019

The Sleepytime Bear Wakes Up!

Top 5 Memorable Moments When Mascots Met Santa Claus

The Untold Story of Nestlé’s Farfel the Dog

Borden’s Elsie Returns For A Glass Half-Full Rebrand

Borden’s Elsie Returns For A Glass Half-Full Rebrand

Heather Taylor - May 21, 2019
0

Throwback: Squeezit

Heather Taylor - July 27, 2017
1

Ready to Reverse Trick-or-Treat with the Kool-Aid Man?

Heather Taylor - October 28, 2020
0

The Untold Story of Nestlé’s Farfel the Dog

Heather Taylor - August 8, 2017
3

The Kool-Aid Man Crashes Soundcloud With OH YEAH! Anthem

Heather Taylor - August 20, 2019
0

Baby It’s Cold Outside! Here Are Our Top 4 Winter Beverage...

Heather Taylor - December 11, 2018
0

Meet Philthy, The Yards Brewing Company Brand Mascot Born During The...

Heather Taylor - June 17, 2020
1

Who is Captain Morgan?

Heather Taylor - August 16, 2017
0

Introducing Jane Walker, the First Female Iteration for Johnnie Walker Black...

Heather Taylor - March 1, 2018
0

Putting the “Kool” Back in Kool-Aid

Heather Taylor - April 25, 2018
1
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The Panda Behind the World Wildlife Fund’s Logo

Heather Taylor - February 19, 2021
0
Since 1961, the World Wildlife Fund (WWF) has been one of the world’s leading conservation organizations. The role WWF plays on planet earth is a vital one, working in nearly 100 countries with more than five million supporters. WWF is helping people and nature thrive, working to combat the climate crisis, and to halt the degradation of the environment.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Design Evolution: Sour Patch Kids

May 16, 2022

EDITORS PICKS

Scrubby, Poppy, Mindy, and Sudsy: Meet the Scrubbing Bubbles!

Heather Taylor - February 1, 2017
1
It was the year of PONG, the debut of HBO as a subscription cable service, and our first introduction to Scrubbing Bubbles. Consumers met the iconic cleaning enthusiasts in 1972 with the launch of Dow Bathroom Cleaner with Scrubbing Bubbles

Macy’s Launches 5 New Floats for 2017 Thanksgiving Day Parade

November 19, 2017

Celebrate National Root Beer Float Day with A&W’s Rooty!

August 7, 2017

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Looking Back at Quake, Quisp’s Biggest Rival

May 10, 2018
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