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Borden’s Elsie Returns For A Glass Half-Full Rebrand

Heather Taylor - May 21, 2019

Baby It’s Cold Outside! Here Are Our Top 4 Winter Beverage Mascots

Budweiser Clydesdales and Puppy Celebrate Safe Reunion in “Reunited with Buds”

Ken Stewart, Creator Of Coca-Cola Polar Bears, Reflects On Their 25th Anniversary

George The Bear Makes a Sophisticated Return to Hofmeister Beer

“Spice Up Your Cinco” with the Most Interesting Man in the...

Heather Taylor - May 5, 2017
1

Budweiser Clydesdales and Puppy Celebrate Safe Reunion in “Reunited with Buds”

Heather Taylor - June 29, 2020
0

A Tale of Two Slushies: ICEE Bear and SLUSH PUPPiE

Heather Taylor - July 16, 2018
2

How Fudgie the Whale Became “Fudgie the Beer”

Heather Taylor - June 19, 2018
0

10 Brand Mascots We’d Dress Up As For Halloween

Heather Taylor - October 25, 2017
0

Putting the “Kool” Back in Kool-Aid

Heather Taylor - April 25, 2018
1

Lil Jon and Kool-Aid Man Drop A Holiday Single, And It’s...

Heather Taylor - December 21, 2018
0

George The Bear Makes a Sophisticated Return to Hofmeister Beer

Heather Taylor - April 26, 2023
0

Throwback: Squeezit

Heather Taylor - July 27, 2017
1

Ready to Reverse Trick-or-Treat with the Kool-Aid Man?

Heather Taylor - October 28, 2020
0
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POPULAR

Whale of a Tale: Behind the Vineyard Vines Smiling Whale Logo

Heather Taylor - June 29, 2021
2
If you’ve ever been to a Vineyard Vines storefront or browsed the website for the popular apparel and accessory company, chances are you may recognize their grinning, pink whale logo. What you may not know, however, is that there is a rich history behind this whale and the company.

Welcome to the Land of Sky Blue Waters: How the Hamm’s...

August 1, 2018

The Surprising Reason Why the Duolingo Owl is Green

March 8, 2022

EDITORS PICKS

A Fireside Chat with Charlie the Tuna, 2016’s alTUNAtive Presidential Candidate

Heather Taylor - October 11, 2016
0
He’s flying — or rather, swimming — solo and identifies as neither left nor right-winger, but an alTUNAtive candidate instead.

Which Characters Will Be At The 2018 Macy’s Thanksgiving Day Parade?

November 14, 2018

Advertising’s 10 Most Stylish Brand Icons

June 6, 2016

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Meet the Serta Counting Sheep

October 10, 2017
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