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What Will the New Most Interesting Man in the World Do Next?

Heather Taylor - October 26, 2016

This Calls for Tequila: In Conversation with Jonathan Goldsmith

Bottoms Up! Carvel Debuts Two New Beers For Iconic Cookie Puss

Breaking News: The Kool-Aid Man Is Missing!

“Spice Up Your Cinco” with the Most Interesting Man in the World

Bottoms Up! Carvel Debuts Two New Beers For Iconic Cookie Puss

Heather Taylor - March 13, 2019
0

How the Clydesdales Became The Symbols of Budweiser

Heather Taylor - December 13, 2017
0

Can We Still Be Funny? Asks Rob Fletcher, Founder and Creative...

PopIcon - December 3, 2019
0

Who Was the Coca-Cola Sprite Boy?

Heather Taylor - December 20, 2017
0

The Kool-Aid Man, Lil Jon Team Up With TikTok For An...

Heather Taylor - December 4, 2019
0

7 Alcohol Brand Mascots We’d Like to (Safely) Grab a Drink...

Heather Taylor - May 20, 2020
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The Kool-Aid Man Crashes Soundcloud With OH YEAH! Anthem

Heather Taylor - August 20, 2019
0

How the Tetley Tea Folk Made a Comeback with UK Audiences

Heather Taylor - April 5, 2021
1

How Fudgie the Whale Became “Fudgie the Beer”

Heather Taylor - June 19, 2018
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Welcome to the Land of Sky Blue Waters: How the Hamm’s...

Heather Taylor - August 1, 2018
5
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POPULAR

The Panda Behind the World Wildlife Fund’s Logo

Heather Taylor - February 19, 2021
0
Since 1961, the World Wildlife Fund (WWF) has been one of the world’s leading conservation organizations. The role WWF plays on planet earth is a vital one, working in nearly 100 countries with more than five million supporters. WWF is helping people and nature thrive, working to combat the climate crisis, and to halt the degradation of the environment.

A Look Back at Choo-Choo Charlie’s Catchy Jingles

April 18, 2018

Dig It! All About The Honey Smacks Dig’em Frog

November 5, 2018

EDITORS PICKS

Who is Captain Morgan?

Heather Taylor - August 16, 2017
0
Ahoy, AW360 readers it’s National Rum Day! As we toast one another with a rum and Coke (or two) on this holiday, we’re also reminded to “live like a captain” as Captain Morgan would say.

Geoffrey the Giraffe, the Toys”R”Us Icon, is Heading on a World...

May 25, 2022

How Can Brands and Agencies Redefine Female Representation in Brand Mascots?

February 21, 2018

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Looking Back at Quake, Quisp’s Biggest Rival

May 10, 2018
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