Meet Yipes: The Friendly Face of Fruit Stripe Gum
Everything about Fruit Stripe Gum is delightful, especially when you’re a kid growing up alongside the brand. There’s the gum itself, easy to chew...
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How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo
In 2019, global insurer Liberty Mutual entered the brand mascot space with their first spokescharacters LiMu Emu & Doug.
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‘Ketch Up’ With the WienerFleet!
Hot diggity dog! Last summer, the Oscar Mayer Wienermobile hit the road to ‘meat and greet’ with fans across the country, all of which relished the chance to hang out with the 27-foot-long frankfurter. But did you know that there was more than one Wienermobile out and about?
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Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.
