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A Tale of Two Slushies: ICEE Bear and SLUSH PUPPiE

Heather Taylor - July 16, 2018

Welcome to the Land of Sky Blue Waters: How the Hamm’s Bear Disrupted the Beer Industry

How Fudgie the Whale Became “Fudgie the Beer”

From Sketch Cartoon to Brand Mascot: How Fido Dido Became the Face of 7UP

Doggone It! The Most Memorable Real-Life Dogs in Advertising

Throwback: Mountain Dew’s Willy the Hillbilly

Heather Taylor - June 12, 2017
0

Who is Captain Morgan?

Heather Taylor - August 16, 2017
0

The Legend of the Starbucks Siren

Heather Taylor - November 22, 2016
0

Throwback: Nesquik Bunny

Heather Taylor - October 5, 2016
0

“Spice Up Your Cinco” with the Most Interesting Man in the...

Heather Taylor - May 5, 2017
1

Celebrate National Root Beer Float Day with A&W’s Rooty!

Heather Taylor - August 7, 2017
0

Throwback: Squeezit

Heather Taylor - July 27, 2017
1

Putting the “Kool” Back in Kool-Aid

Heather Taylor - April 25, 2018
1

How the Clydesdales Became The Symbols of Budweiser

Heather Taylor - December 13, 2017
0

The Untold Story of Nestlé’s Farfel the Dog

Heather Taylor - August 8, 2017
3
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POPULAR

Whale of a Tale: Behind the Vineyard Vines Smiling Whale Logo

Heather Taylor - June 29, 2021
2
If you’ve ever been to a Vineyard Vines storefront or browsed the website for the popular apparel and accessory company, chances are you may recognize their grinning, pink whale logo. What you may not know, however, is that there is a rich history behind this whale and the company.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

June 18, 2019

EDITORS PICKS

All About Snap, Crackle, and Pop from Rice Krispies

Heather Taylor - June 26, 2017
2
One of the greatest mascot trios in advertising history lives in the cereal aisle of grocery stores, and yet they remain a mystery to so many breakfast enthusiasts. What do we really know about Snap, Crackle, and Pop, the faces behind Kellogg’s Rice Krispies?

Meet Pualani, the Face of Hawaiian Airlines

July 19, 2017

Halloween Throwback: “Scared Silly” With McDonald’s McNugget Buddies!

October 30, 2018

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Looking Back at Quake, Quisp’s Biggest Rival

May 10, 2018
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