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A Tale of Two Slushies: ICEE Bear and SLUSH PUPPiE

Heather Taylor - July 16, 2018

Welcome to the Land of Sky Blue Waters: How the Hamm’s Bear Disrupted the Beer Industry

How Fudgie the Whale Became “Fudgie the Beer”

From Sketch Cartoon to Brand Mascot: How Fido Dido Became the Face of 7UP

Doggone It! The Most Memorable Real-Life Dogs in Advertising

Throwback: Mountain Dew’s Willy the Hillbilly

Heather Taylor - June 12, 2017
0

Who is Captain Morgan?

Heather Taylor - August 16, 2017
0

The Legend of the Starbucks Siren

Heather Taylor - November 22, 2016
0

Throwback: Nesquik Bunny

Heather Taylor - October 5, 2016
0

“Spice Up Your Cinco” with the Most Interesting Man in the...

Heather Taylor - May 5, 2017
1

Celebrate National Root Beer Float Day with A&W’s Rooty!

Heather Taylor - August 7, 2017
0

Throwback: Squeezit

Heather Taylor - July 27, 2017
1

Putting the “Kool” Back in Kool-Aid

Heather Taylor - April 25, 2018
1

How the Clydesdales Became The Symbols of Budweiser

Heather Taylor - December 13, 2017
0

The Untold Story of Nestlé’s Farfel the Dog

Heather Taylor - August 8, 2017
3
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Design Evolution: Sunny, Raisin Bran’s Mascot

Heather Taylor - June 21, 2023
1
What do you know about Sunny, the friendly face of Kellogg’s Raisin Bran? Maybe you have a vague memory he used to go by...

5 Fun Facts About Snuggle Bear

November 22, 2021

A Look Back at Choo-Choo Charlie’s Catchy Jingles

April 18, 2018

EDITORS PICKS

Top 5 Memorable Moments When Mascots Met Santa Claus

Heather Taylor - December 12, 2019
0
With a twinkle in our eye, we’ve ranked the five most memorable ad campaigns revealing how advertising’s most iconic characters met Santa Claus.

13 Biggest Brand Mascot Stories of 2016

December 22, 2016

5 Sweet Facts About Mr. Owl, the Tootsie Pop Mascot

April 5, 2018

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Looking Back at Quake, Quisp’s Biggest Rival

May 10, 2018
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