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Throwback: Mountain Dew’s Willy the Hillbilly

Heather Taylor - June 12, 2017

“Spice Up Your Cinco” with the Most Interesting Man in the World

The Legend of the Starbucks Siren

What Will the New Most Interesting Man in the World Do Next?

Throwback: Nesquik Bunny

Throwback: Hawaiian Punch’s Punchy

Heather Taylor - July 18, 2016
0

POPULAR

All About Snap, Crackle, and Pop from Rice Krispies

Heather Taylor - June 26, 2017
2
One of the greatest mascot trios in advertising history lives in the cereal aisle of grocery stores, and yet they remain a mystery to so many breakfast enthusiasts. What do we really know about Snap, Crackle, and Pop, the faces behind Kellogg’s Rice Krispies?

Throwback: Speedy Alka-Seltzer

May 2, 2016

Advertising Pros Reveal Their Favorite Fast Food Mascots

January 19, 2017

EDITORS PICKS

They Build Character: Interview with Pat and Amy Giles of Danger...

Heather Taylor - March 7, 2017
0
For a blog devoted to icons, we couldn’t have dreamed of a better agency to profile! We recently chatted with Pat and Amy for a behind-the-scenes look at what it means to work on these classic characters, the adventures of travelling to Canada with the Pillsbury Doughboy, and what they love about the term “character.”

2005 Madison Avenue Walk of Fame Winner Profiles

August 29, 2016

The Secret Life of Mr. Jelly Belly

April 20, 2017

MOST DISCUSSED

The History of the NBC Peacock

Heather Taylor - June 20, 2017
3
All hail the Peacock! For more than five decades, this brightly colored bird has reigned supreme as NBC’s highly recognizable logo, shifting with the times and transforming the way viewers engaged with the TV network.

Throwback: Kellogg’s Cornelius Rooster

November 10, 2016

Why Brand Mascots Go Gaga for Cereal

October 24, 2016
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