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George The Bear Makes a Sophisticated Return to Hofmeister Beer

Heather Taylor - April 26, 2023

Budweiser Clydesdales and Puppy Celebrate Safe Reunion in “Reunited with Buds”

Meet Philthy, The Yards Brewing Company Brand Mascot Born During The Pandemic

7 Alcohol Brand Mascots We’d Like to (Safely) Grab a Drink With Post-Quarantine

Can We Still Be Funny? Asks Rob Fletcher, Founder and Creative Partner at isobel

Bottoms Up! Carvel Debuts Two New Beers For Iconic Cookie Puss

Heather Taylor - March 13, 2019
0

Welcome to the Land of Sky Blue Waters: How the Hamm’s...

Heather Taylor - August 1, 2018
5

How Fudgie the Whale Became “Fudgie the Beer”

Heather Taylor - June 19, 2018
0

Doggone It! The Most Memorable Real-Life Dogs in Advertising

Heather Taylor - May 29, 2018
0

Behind the Icons: Ed Graham

Heather Taylor - April 16, 2018
0

Introducing Jane Walker, the First Female Iteration for Johnnie Walker Black...

Heather Taylor - March 1, 2018
0

This Calls for Tequila: In Conversation with Jonathan Goldsmith

Heather Taylor - January 30, 2018
1

All the Brand Mascots That Made Headlines in 2017

Heather Taylor - December 27, 2017
0

How the Clydesdales Became The Symbols of Budweiser

Heather Taylor - December 13, 2017
0

10 Brand Mascots We’d Dress Up As For Halloween

Heather Taylor - October 25, 2017
0
12Page 1 of 2

POPULAR

A Look Back at Choo-Choo Charlie’s Catchy Jingles

Heather Taylor - April 18, 2018
1
He wore a blue and white striped conductor’s hat, couldn’t have been more than 10-years-old, and was able to engineer a train entirely by using… a box of Good & Plenty?

Design Evolution: Geoffrey the Giraffe of Toys“R”Us

October 17, 2017

Design Evolution: Sunny, Raisin Bran’s Mascot

June 21, 2023

EDITORS PICKS

AWChat: PopIcon

PopIcon - May 21, 2019
0
We were super lucky today to chat with Advertising Week about advertising's most beloved icons - if you missed the live Twitter chat, you can always find the recap of our conversation here.

Meet Vinicius and Tom, Two Mascots “Born Out of Excitement” for...

June 28, 2016

How a Giant Changed Tourism with the “Palau Pledge”

June 25, 2018

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Looking Back at Quake, Quisp’s Biggest Rival

May 10, 2018
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