Celebrating More Than 60 Years of Mr. Bubble!
In 2021, America’s favorite bath-time buddy Mr. Bubble celebrated a milestone birthday and turned 60 years young. The brand mascot famous for turning bath...
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How The Chips Ahoy Cookie Guy Uses His Eyes To Become...
Most brand mascots are known for having a defining signature.
EDITORS PICKS
They Build Character: Interview with Pat and Amy Giles of Danger...
For a blog devoted to icons, we couldn’t have dreamed of a better agency to profile! We recently chatted with Pat and Amy for a behind-the-scenes look at what it means to work on these classic characters, the adventures of travelling to Canada with the Pillsbury Doughboy, and what they love about the term “character.”
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Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.
