Nerf Debuts First Mascot — Murph
It’s Nerf or nothin’! Nerf, the beloved Hasbro toy company, recently debuted its first-ever brand mascot. The character is named Murph and will be...
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A Look Back at Choo-Choo Charlie’s Catchy Jingles
He wore a blue and white striped conductor’s hat, couldn’t have been more than 10-years-old, and was able to engineer a train entirely by using… a box of Good & Plenty?
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How a Giant Changed Tourism with the “Palau Pledge”
The few giant characters we encounter in the advertising space have always proven to be great helpers.
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Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.
