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Throwback: Ronald McDonald

Heather Taylor - June 12, 2016

Advertising Pros Reveal Their Favorite Fast Food Mascots

6 Iconic McDonald’s Holiday Commercials

Throwback: Mac Tonight

POPULAR

Throwback: Quisp

Heather Taylor - May 20, 2016
0
In 1965, Quaker Oats created Quisp and Quake, two new corn-based breakfast cereals that differed only where their cereal shape and brand mascots were concerned.

Whatever Happened to Gramps from Cocoa Puffs?

March 9, 2017

All About Snap, Crackle, and Pop from Rice Krispies

June 26, 2017

EDITORS PICKS

Oral History: Calabash Animation (Part 2)

Heather Taylor - April 25, 2017
0
What do a dinner table full of characters, an oven mitt on a quest for Italian flavor, a giant dribbling a basketball, and a heart-smart tuna all have in common? Each is a different brand mascot brought to life for advertising campaigns by the creatives at Calabash Animation.

6 Fun Facts About the California Raisins Worth Hearing Through the...

June 22, 2016

They Build Character: Interview with Pat and Amy Giles of Danger...

March 7, 2017

MOST DISCUSSED

The History of the NBC Peacock

Heather Taylor - June 20, 2017
3
All hail the Peacock! For more than five decades, this brightly colored bird has reigned supreme as NBC’s highly recognizable logo, shifting with the times and transforming the way viewers engaged with the TV network.

Throwback: Kellogg’s Cornelius Rooster

November 10, 2016

Why Brand Mascots Go Gaga for Cereal

October 24, 2016
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