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How Can Brands and Agencies Redefine Female Representation in Brand Mascots?

Heather Taylor - February 21, 2018

Gimme That ‘Za: The Wacky World of Pizza Mascots

Doggone It! The Most Memorable Real-Life Dogs in Advertising

Every Brand Mascot Featured in Super Bowl 52

The Delicious One’s Comeback: How Amusement Park Made the Wienerschnitzel Icon’s Return Worth Relishing

Airbnb Lets Hot Dog Enthusiasts Book A Stay In The Oscar...

Heather Taylor - July 19, 2019
0

AW Throwback: McDonald’s CosMc

Heather Taylor - July 31, 2023
1

How Can Brands and Agencies Redefine Female Representation in Brand Mascots?

Heather Taylor - February 21, 2018
4

The Chick-fil-A Cows Are Back — And They Want Your Help...

Heather Taylor - July 3, 2023
0

Save The Date: McDonald’s Is Celebrating Grimace’s Birthday Starting June 12!

Heather Taylor - June 6, 2023
0

Doggone It! The Most Memorable Real-Life Dogs in Advertising

Heather Taylor - May 29, 2018
0

The Noid Versus Nuro: Domino’s Brings Back Its Iconic Nemesis

Heather Taylor - April 28, 2021
3

October 32? Why The Quiznos Spongmonkeys Want To Extend October With...

Heather Taylor - October 27, 2023
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Meet Ollie, the Duckbassador for Duck Donuts!

Heather Taylor - June 1, 2022
0

The Hamburglar Returns To McDonald’s

Heather Taylor - April 17, 2023
2
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POPULAR

A Look Back at Choo-Choo Charlie’s Catchy Jingles

Heather Taylor - April 18, 2018
1
He wore a blue and white striped conductor’s hat, couldn’t have been more than 10-years-old, and was able to engineer a train entirely by using… a box of Good & Plenty?

Finding McDonaldland: Meet Ronald McDonald’s Friends! (Pt. 1)

September 7, 2017

Looking Back at Quake, Quisp’s Biggest Rival

May 10, 2018

EDITORS PICKS

Design Evolution: Quaker Man

Heather Taylor - December 13, 2016
1
If you take a stroll down the cereal aisle, you’re bound to find this icon and his cheery grin, white hair, and Quaker hat greeting you from a box of instant oatmeal. He’s Larry, the Quaker man mascot for Quaker Oats

Leo Burnett’s Oral History, As Told By 8 Former Creatives: Part...

September 20, 2018

Meet Miss Chiquita: The First Lady of Fruit

August 23, 2016

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Looking Back at Quake, Quisp’s Biggest Rival

May 10, 2018
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