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Chuck E. Cheese Announces Animatronic Band’s Reunion – And Surprise Residency

Heather Taylor - November 7, 2023

Colonel Sanders Turns Up the Holiday Heat In “A Recipe For Seduction”

How to Play Ice Hockey with Ronald McDonald

Finding McDonaldland: Meet Ronald McDonald’s Friends! (Pt. 1)

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How Ronald McDonald Met Grimace

Heather Taylor - March 1, 2021
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How to Play Ice Hockey with Ronald McDonald

Heather Taylor - December 18, 2019
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Watch The McNugget Buddies Dress Up Like Ronald McDonald In “Clowning...

Heather Taylor - April 8, 2019
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Save The Date: McDonald’s Is Celebrating Grimace’s Birthday Starting June 12!

Heather Taylor - June 6, 2023
0

The Brief, Unusual Life of the Arby’s Oven Mitt

Heather Taylor - April 18, 2018
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Is Dolly the New Brand Mascot for Bob’s Big Boy?

Heather Taylor - July 14, 2020
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October 32? Why The Quiznos Spongmonkeys Want To Extend October With...

Heather Taylor - October 27, 2023
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AW Throwback: McDonald’s CosMc

Heather Taylor - July 31, 2023
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The Noid Versus Nuro: Domino’s Brings Back Its Iconic Nemesis

Heather Taylor - April 28, 2021
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Throwback: Ronald McDonald

Heather Taylor - June 12, 2016
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POPULAR

AW Throwback: Mr. Zip

Heather Taylor - August 29, 2023
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Our blog might be named PopIcon, but a deep dive into the Smithsonian National Postal Museum reveals the original “Pop Icon” was a government...

Looking Back at Quake, Quisp’s Biggest Rival

May 10, 2018

A Look Back at Choo-Choo Charlie’s Catchy Jingles

April 18, 2018

EDITORS PICKS

2011 Madison Avenue Walk of Fame Winner Profiles

Heather Taylor - September 14, 2016
0
As part of our countdown to Advertising Week 2016 in New York City and this year's Madison Avenue Walk of Fame, we're profiling the winners from the past 12 years; here are the winners from 2011.

All About Snap, Crackle, and Pop from Rice Krispies

June 26, 2017

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Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
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What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

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Meet the Serta Counting Sheep

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