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How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo
In 2019, global insurer Liberty Mutual entered the brand mascot space with their first spokescharacters LiMu Emu & Doug.
EDITORS PICKS
The 2018 Madison Avenue Walk of Fame Icon Awards Gala!
The world's greatest advertising icons and slogans will take center stage on Monday, October 1st, 2018 when Advertising Week celebrates the most enduring creative works of the industry with a Times Square opening gala and the inaugural icon awards ceremony.
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Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.
