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Unlocking Headspace’s Inner Brand Character

Heather Taylor - January 6, 2021

What’s McGruff The Crime Dog Up To In 2023?

Ad Council And AARP Debut Avo, World’s First Retirement Saving Mascot

How McGruff The Crime Dog Delivers Gun Safety Messages In 2019

How An Airport Delay Led to McGruff’s Creation

Sparky The Fire Dog: 5 Facts Everyone Should Know About NFPA’s...

Heather Taylor - November 4, 2019
0

The Panda Behind the World Wildlife Fund’s Logo

Heather Taylor - February 19, 2021
0

Ad Council And AARP Debut Avo, World’s First Retirement Saving Mascot

Heather Taylor - January 9, 2019
0

Smokey Bear Turns 75! Why The Wildfire Icon Matters Now More...

Heather Taylor - August 9, 2019
0

What’s McGruff The Crime Dog Up To In 2023?

Heather Taylor - September 27, 2023
0

AW Throwback: Mr. Yuk

Heather Taylor - August 8, 2023
0

These Are The Top 5 GEICO Commercials Of All Time

Heather Taylor - February 20, 2019
7

Hoot, Hoot, Hooray! 5 Fun Facts You Might Not Know About...

Heather Taylor - February 23, 2017
0

Unlocking Headspace’s Inner Brand Character

Heather Taylor - January 6, 2021
0

AW Throwback: Mr. Zip

Heather Taylor - August 29, 2023
0

POPULAR

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

Heather Taylor - July 28, 2021
10
In 2019, global insurer Liberty Mutual entered the brand mascot space with their first spokescharacters LiMu Emu & Doug.

Design Evolution: Sour Patch Kids

May 16, 2022

A Look Back at Choo-Choo Charlie’s Catchy Jingles

April 18, 2018

EDITORS PICKS

The Keebler Elves Head to NYC to Debut Hollow Tree Pop-Up...

Heather Taylor - June 12, 2018
0
In honor of National Fudge Day on June 16th, Ernie Keebler and his elf buddies are uprooting the Keebler Hollow Tree to the Big Apple for an exclusive pop-up event.

Glimpse Inside the Peanut Pals: An Exclusive Club for Mr. Peanut...

January 15, 2018

Whatever Happened to Play-Doh Pete?

March 26, 2018

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Looking Back at Quake, Quisp’s Biggest Rival

May 10, 2018
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