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How McGruff The Crime Dog Delivers Gun Safety Messages In 2019

Heather Taylor - April 2, 2019

The Panda Behind the World Wildlife Fund’s Logo

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AW Throwback: Mr. Zip

Ad Council And AARP Debut Avo, World’s First Retirement Saving Mascot

Smokey Bear Turns 74! Look Back at the Icon’s Historic Print...

Heather Taylor - August 9, 2018
0

Hoot, Hoot, Hooray! 5 Fun Facts You Might Not Know About...

Heather Taylor - February 23, 2017
0

Smokey Bear Turns 75! Why The Wildfire Icon Matters Now More...

Heather Taylor - August 9, 2019
0

These Are The Top 5 GEICO Commercials Of All Time

Heather Taylor - February 20, 2019
7

How An Airport Delay Led to McGruff’s Creation

Heather Taylor - January 8, 2018
0

What’s McGruff The Crime Dog Up To In 2023?

Heather Taylor - September 27, 2023
0

Sparky The Fire Dog: 5 Facts Everyone Should Know About NFPA’s...

Heather Taylor - November 4, 2019
0

Unlocking Headspace’s Inner Brand Character

Heather Taylor - January 6, 2021
0

How a Singing Cracker Addressing Mental Health Became 2021’s Breakout PSA

Heather Taylor - December 15, 2021
0

AW Throwback: Mr. Zip

Heather Taylor - August 29, 2023
0

POPULAR

Whale of a Tale: Behind the Vineyard Vines Smiling Whale Logo

Heather Taylor - June 29, 2021
2
If you’ve ever been to a Vineyard Vines storefront or browsed the website for the popular apparel and accessory company, chances are you may recognize their grinning, pink whale logo. What you may not know, however, is that there is a rich history behind this whale and the company.

The Panda Behind the World Wildlife Fund’s Logo

February 19, 2021

A Tale of Two Slushies: ICEE Bear and SLUSH PUPPiE

July 16, 2018

EDITORS PICKS

Whatever Happened to Play-Doh Pete?

Heather Taylor - March 26, 2018
0
If you grew up with Hasbro’s Play-Doh, chances are you probably remember the little guy clad in the red beret on the packaging.

2005 Madison Avenue Walk of Fame Winner Profiles

August 29, 2016

Presenting the 2017 Madison Avenue Walk of Fame Winners!

September 27, 2017

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Looking Back at Quake, Quisp’s Biggest Rival

May 10, 2018
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