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Hoot, Hoot, Hooray! 5 Fun Facts You Might Not Know About Woodsy Owl

Heather Taylor - February 23, 2017

These Are The Top 5 GEICO Commercials Of All Time

Smokey Bear Turns 75! Why The Wildfire Icon Matters Now More Than Ever

How An Airport Delay Led to McGruff’s Creation

Smokey Bear Turns 74! Look Back at the Icon’s Historic Print Ads

The Panda Behind the World Wildlife Fund’s Logo

Heather Taylor - February 19, 2021
0

Ad Council And AARP Debut Avo, World’s First Retirement Saving Mascot

Heather Taylor - January 9, 2019
0

How a Singing Cracker Addressing Mental Health Became 2021’s Breakout PSA

Heather Taylor - December 15, 2021
0

How An Airport Delay Led to McGruff’s Creation

Heather Taylor - January 8, 2018
0

Hoot, Hoot, Hooray! 5 Fun Facts You Might Not Know About...

Heather Taylor - February 23, 2017
0

Smokey Bear Turns 74! Look Back at the Icon’s Historic Print...

Heather Taylor - August 9, 2018
0

AW Throwback: Mr. Yuk

Heather Taylor - August 8, 2023
0

Unlocking Headspace’s Inner Brand Character

Heather Taylor - January 6, 2021
0

AW Throwback: Mr. Zip

Heather Taylor - August 29, 2023
0

What’s McGruff The Crime Dog Up To In 2023?

Heather Taylor - September 27, 2023
0

POPULAR

Behind the Icons: Joel Friedman

Heather Taylor - July 30, 2018
1
As a kid, Joel Friedman loved listening to Kellogg’s jingles from the 1960s. Little did he know then, those jingles would pave the path for his career in advertising.

Design Evolution: Sour Patch Kids

May 16, 2022

All About Snap, Crackle, and Pop from Rice Krispies

June 26, 2017

EDITORS PICKS

A Look Back at the Olympic Mascots: 1960s – 1980s

Heather Taylor - July 26, 2016
0
Welcome to part one in our three-part series looking back at the mascots of the Olympic Games!

The Pillsbury Bake-Off is Back!

August 15, 2017

Looking Back at Quake, Quisp’s Biggest Rival

May 10, 2018

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Looking Back at Quake, Quisp’s Biggest Rival

May 10, 2018
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