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How An Airport Delay Led to McGruff’s Creation

Heather Taylor - January 8, 2018

Hoot, Hoot, Hooray! 5 Fun Facts You Might Not Know About Woodsy Owl

Celebrate Earth Day and Get to Know Smokey Bear with These 5 Fun Facts

POPULAR

Finding McDonaldland: Meet Ronald McDonald’s Friends! (Pt. 1)

Heather Taylor - September 7, 2017
3
Today, we’re returning for a look back at these magical characters including beloved icons like Grimace and the Fry Kids in our two-part McDonaldland series.

7 Dino-Mite Facts You Might Not Know About Dino, the Sinclair...

February 20, 2018

Hoot, Hoot, Hooray! 5 Fun Facts You Might Not Know About...

February 23, 2017

EDITORS PICKS

Design Evolution: Cap’n Crunch

Heather Taylor - July 18, 2016
0
In a sea of blue bicome hats, naval coats with gold epaulettes, and white ‘staches, you might wonder why I’m writing about a mascot’s design evolution when he appears to have looked the same for over 50 years.

Meet Jus-Rol Janet, the UK Pastry Icon

May 2, 2016

A Very Monster Cereals Halloween

October 30, 2017

MOST DISCUSSED

Meet the Serta Counting Sheep

Heather Taylor - October 10, 2017
11
In 2000, mattress brand Serta worked alongside advertising agency Doner to create a campaign called “Counting Sheep” that would ultimately revolutionize mattress advertising and increase awareness of the distinctive Serta brand.

How Can Brands and Agencies Redefine Female Representation in Brand Mascots?

February 21, 2018

Finding McDonaldland: Meet Ronald McDonald’s Friends! (Pt. 1)

September 7, 2017
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