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Design Evolution: Sour Patch Kids
Who are the Sour Patch Kids?
Longtime fans of the famously sour then sweet candy may recall there used to be kids’ faces on packaging...
EDITORS PICKS
Where Does Your Favorite Mascot Rank With America’s Most Memorable Mascots?
We’re big fans of brand mascots at PopIcon, but how does our love for characters measure up to the rest of the United States?
MOST DISCUSSED
Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.
