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How a Singing Cracker Addressing Mental Health Became 2021’s Breakout PSA

Heather Taylor - December 15, 2021

The Panda Behind the World Wildlife Fund’s Logo

What’s McGruff The Crime Dog Up To In 2023?

Unlocking Headspace’s Inner Brand Character

AW Throwback: Mr. Yuk

Sparky The Fire Dog: 5 Facts Everyone Should Know About NFPA’s...

Heather Taylor - November 4, 2019
0

How a Singing Cracker Addressing Mental Health Became 2021’s Breakout PSA

Heather Taylor - December 15, 2021
0

What’s McGruff The Crime Dog Up To In 2023?

Heather Taylor - September 27, 2023
0

The Panda Behind the World Wildlife Fund’s Logo

Heather Taylor - February 19, 2021
0

AW Throwback: Mr. Zip

Heather Taylor - August 29, 2023
0

How McGruff The Crime Dog Delivers Gun Safety Messages In 2019

Heather Taylor - April 2, 2019
0

Unlocking Headspace’s Inner Brand Character

Heather Taylor - January 6, 2021
0

These Are The Top 5 GEICO Commercials Of All Time

Heather Taylor - February 20, 2019
7

Hoot, Hoot, Hooray! 5 Fun Facts You Might Not Know About...

Heather Taylor - February 23, 2017
0

AW Throwback: Mr. Yuk

Heather Taylor - August 8, 2023
0

POPULAR

Who Was Delbert the La Choy Dragon?

Heather Taylor - May 16, 2018
1
When you think of La Choy, the brand of canned American Chinese foods, does a fire-breathing dragon come to mind?

A Look Back at Choo-Choo Charlie’s Catchy Jingles

April 18, 2018

Finding McDonaldland: Meet Ronald McDonald’s Friends! (Pt. 1)

September 7, 2017

EDITORS PICKS

Who Was the Coca-Cola Sprite Boy?

Heather Taylor - December 20, 2017
0
If you didn’t know any better, you might assume that Coca-Cola’s “Sprite Boy” was a brand mascot created for one of their most famous soft drinks, Sprite.

Design Evolution: Sour Patch Kids

May 16, 2022

Putting the “Kool” Back in Kool-Aid

April 25, 2018

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Meet the Serta Counting Sheep

October 10, 2017
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