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Ad Council And AARP Debut Avo, World’s First Retirement Saving Mascot

Heather Taylor - January 9, 2019

How a Singing Cracker Addressing Mental Health Became 2021’s Breakout PSA

Hoot, Hoot, Hooray! 5 Fun Facts You Might Not Know About Woodsy Owl

How McGruff The Crime Dog Delivers Gun Safety Messages In 2019

What’s McGruff The Crime Dog Up To In 2023?

Smokey Bear Turns 75! Why The Wildfire Icon Matters Now More...

Heather Taylor - August 9, 2019
0

Sparky The Fire Dog: 5 Facts Everyone Should Know About NFPA’s...

Heather Taylor - November 4, 2019
0

Ad Council And AARP Debut Avo, World’s First Retirement Saving Mascot

Heather Taylor - January 9, 2019
0

These Are The Top 5 GEICO Commercials Of All Time

Heather Taylor - February 20, 2019
7

The Panda Behind the World Wildlife Fund’s Logo

Heather Taylor - February 19, 2021
0

How a Singing Cracker Addressing Mental Health Became 2021’s Breakout PSA

Heather Taylor - December 15, 2021
0

Hoot, Hoot, Hooray! 5 Fun Facts You Might Not Know About...

Heather Taylor - February 23, 2017
0

AW Throwback: Mr. Yuk

Heather Taylor - August 8, 2023
0

Smokey Bear Turns 74! Look Back at the Icon’s Historic Print...

Heather Taylor - August 9, 2018
0

Unlocking Headspace’s Inner Brand Character

Heather Taylor - January 6, 2021
0

POPULAR

Whale of a Tale: Behind the Vineyard Vines Smiling Whale Logo

Heather Taylor - June 29, 2021
2
If you’ve ever been to a Vineyard Vines storefront or browsed the website for the popular apparel and accessory company, chances are you may recognize their grinning, pink whale logo. What you may not know, however, is that there is a rich history behind this whale and the company.

All About Snap, Crackle, and Pop from Rice Krispies

June 26, 2017

How Tony The Tiger Commercials Are Filmed

January 14, 2019

EDITORS PICKS

Otter Pops Achieves Gender Balance With New Mascots

Heather Taylor - May 21, 2018
0
The freezer pop staple has created new members of their Otter squad to achieve gender balance with the hashtag #ottersgoequal.

6 Iconic McDonald’s Holiday Commercials

December 14, 2016

2012 Madison Avenue Walk of Fame Winner Profiles

September 16, 2016

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Looking Back at Quake, Quisp’s Biggest Rival

May 10, 2018
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