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What’s McGruff The Crime Dog Up To In 2023?

Heather Taylor - September 27, 2023

How a Singing Cracker Addressing Mental Health Became 2021’s Breakout PSA

Celebrate Earth Day and Get to Know Smokey Bear with These 5 Fun Facts

Smokey Bear Turns 74! Look Back at the Icon’s Historic Print Ads

How McGruff The Crime Dog Delivers Gun Safety Messages In 2019

Celebrate Earth Day and Get to Know Smokey Bear with These...

Heather Taylor - April 22, 2016
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What’s McGruff The Crime Dog Up To In 2023?

Heather Taylor - September 27, 2023
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Unlocking Headspace’s Inner Brand Character

Heather Taylor - January 6, 2021
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The Panda Behind the World Wildlife Fund’s Logo

Heather Taylor - February 19, 2021
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How a Singing Cracker Addressing Mental Health Became 2021’s Breakout PSA

Heather Taylor - December 15, 2021
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AW Throwback: Mr. Zip

Heather Taylor - August 29, 2023
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Ad Council And AARP Debut Avo, World’s First Retirement Saving Mascot

Heather Taylor - January 9, 2019
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Sparky The Fire Dog: 5 Facts Everyone Should Know About NFPA’s...

Heather Taylor - November 4, 2019
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Smokey Bear Turns 75! Why The Wildfire Icon Matters Now More...

Heather Taylor - August 9, 2019
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These Are The Top 5 GEICO Commercials Of All Time

Heather Taylor - February 20, 2019
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The Panda Behind the World Wildlife Fund’s Logo

Heather Taylor - February 19, 2021
0
Since 1961, the World Wildlife Fund (WWF) has been one of the world’s leading conservation organizations. The role WWF plays on planet earth is a vital one, working in nearly 100 countries with more than five million supporters. WWF is helping people and nature thrive, working to combat the climate crisis, and to halt the degradation of the environment.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

A Look Back at Choo-Choo Charlie’s Catchy Jingles

April 18, 2018

EDITORS PICKS

Meet the Hostess Gang!

Heather Taylor - June 4, 2018
2
Throughout the 1970s, Hostess established a series of personalities for their iconic baked goods — Twinkie the Kid, Captain Cupcake, King Ding Dong, and Happy Ho Ho.

4 Trivia Tidbits About Twitter’s Social Media Icons, Revealed

November 30, 2016

15 Cereal Mascots Breakfast Wouldn’t Be the Same Without

March 7, 2017

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Looking Back at Quake, Quisp’s Biggest Rival

May 10, 2018
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