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AW Throwback: Mr. Yuk

Heather Taylor - August 8, 2023

How An Airport Delay Led to McGruff’s Creation

Smokey Bear Turns 74! Look Back at the Icon’s Historic Print Ads

The Panda Behind the World Wildlife Fund’s Logo

Hoot, Hoot, Hooray! 5 Fun Facts You Might Not Know About Woodsy Owl

AW Throwback: Mr. Zip

Heather Taylor - August 29, 2023
0

How McGruff The Crime Dog Delivers Gun Safety Messages In 2019

Heather Taylor - April 2, 2019
0

How An Airport Delay Led to McGruff’s Creation

Heather Taylor - January 8, 2018
0

The Panda Behind the World Wildlife Fund’s Logo

Heather Taylor - February 19, 2021
0

What’s McGruff The Crime Dog Up To In 2023?

Heather Taylor - September 27, 2023
0

Unlocking Headspace’s Inner Brand Character

Heather Taylor - January 6, 2021
0

Ad Council And AARP Debut Avo, World’s First Retirement Saving Mascot

Heather Taylor - January 9, 2019
0

Sparky The Fire Dog: 5 Facts Everyone Should Know About NFPA’s...

Heather Taylor - November 4, 2019
0

These Are The Top 5 GEICO Commercials Of All Time

Heather Taylor - February 20, 2019
7

Hoot, Hoot, Hooray! 5 Fun Facts You Might Not Know About...

Heather Taylor - February 23, 2017
0

POPULAR

Who Was Delbert the La Choy Dragon?

Heather Taylor - May 16, 2018
1
When you think of La Choy, the brand of canned American Chinese foods, does a fire-breathing dragon come to mind?

Who (or What) is ampm’s Toomgis?

January 9, 2018

A Look Back at Choo-Choo Charlie’s Catchy Jingles

April 18, 2018

EDITORS PICKS

Meet the Serta Counting Sheep

Heather Taylor - October 10, 2017
11
In 2000, mattress brand Serta worked alongside advertising agency Doner to create a campaign called “Counting Sheep” that would ultimately revolutionize mattress advertising and increase awareness of the distinctive Serta brand.

Remembering Kate Spade’s Most Iconic Advertisements

June 6, 2018

Oral History: Calabash Animation (Part 2)

April 25, 2017

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Meet the Serta Counting Sheep

October 10, 2017
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