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The Panda Behind the World Wildlife Fund’s Logo

Heather Taylor - February 19, 2021

Smokey Bear Turns 74! Look Back at the Icon’s Historic Print Ads

AW Throwback: Mr. Yuk

AW Throwback: Mr. Zip

Unlocking Headspace’s Inner Brand Character

Smokey Bear Turns 74! Look Back at the Icon’s Historic Print...

Heather Taylor - August 9, 2018
0

The Panda Behind the World Wildlife Fund’s Logo

Heather Taylor - February 19, 2021
0

How McGruff The Crime Dog Delivers Gun Safety Messages In 2019

Heather Taylor - April 2, 2019
0

Sparky The Fire Dog: 5 Facts Everyone Should Know About NFPA’s...

Heather Taylor - November 4, 2019
0

How a Singing Cracker Addressing Mental Health Became 2021’s Breakout PSA

Heather Taylor - December 15, 2021
0

Hoot, Hoot, Hooray! 5 Fun Facts You Might Not Know About...

Heather Taylor - February 23, 2017
0

Unlocking Headspace’s Inner Brand Character

Heather Taylor - January 6, 2021
0

AW Throwback: Mr. Yuk

Heather Taylor - August 8, 2023
0

Ad Council And AARP Debut Avo, World’s First Retirement Saving Mascot

Heather Taylor - January 9, 2019
0

Smokey Bear Turns 75! Why The Wildfire Icon Matters Now More...

Heather Taylor - August 9, 2019
0

POPULAR

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

Heather Taylor - July 28, 2021
10
In 2019, global insurer Liberty Mutual entered the brand mascot space with their first spokescharacters LiMu Emu & Doug.

A Look Back at Choo-Choo Charlie’s Catchy Jingles

April 18, 2018

The Panda Behind the World Wildlife Fund’s Logo

February 19, 2021

EDITORS PICKS

From Sketch Cartoon to Brand Mascot: How Fido Dido Became the...

Heather Taylor - April 30, 2018
0
This summer, 7UP enthusiasts in India will be heading “Back to Cool” with the soft drink’s new campaign made specifically with nostalgia in mind.

A Tribute to Kraft’s Cheesasaurus Rex and the Dairy Fairy

July 24, 2017

7 Brand Mascots That Define Summertime

July 13, 2016

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Looking Back at Quake, Quisp’s Biggest Rival

May 10, 2018
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