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Just Who is the Elf on the Shelf?

Heather Taylor - December 5, 2018

Baby It’s Cold Outside! Here Are Our Top 4 Winter Beverage Mascots

Why We Love Carvel’s Fudgie The Whale And Cookie Puss

Mr. Peanut Is A Blushing Love Guru In Valentine’s Day Collab With Dr. Ruth

Meet the Mascots Heading to the 2019 Macy’s Thanksgiving Day Parade!

Kevin the Carrot Is A Star In ‘The Amazing Aldi Christmas...

Heather Taylor - November 19, 2019
0

How Excitable Edgar Came to Life for John Lewis

Heather Taylor - November 21, 2019
0

ChapStick Debuts New Flavor: Broccoli ChapStick!

Heather Taylor - April 1, 2022
0

POPULAR

A Look Back at the Olympic Mascots: 1960s – 1980s

Heather Taylor - July 26, 2016
0
Welcome to part one in our three-part series looking back at the mascots of the Olympic Games!

Design Evolution: Sunny, Raisin Bran’s Mascot

June 21, 2023

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

EDITORS PICKS

How the Crash Test Dummies Revolutionized Seat Belt Safety

Heather Taylor - May 18, 2017
0
Few characters can claim that they have saved 85,000 lives quite like the Crash Test Dummies, Vince and Larry.

Every Brand Mascot Featured in the 2017 Macy’s Thanksgiving Day Parade

November 22, 2017

Advertising’s Secret Weapon? It’s The Brand Mascot

April 19, 2022

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

Rock the Vote at the 2019 Madison Avenue Walk of Fame...

September 2, 2019

Meet the Serta Counting Sheep

October 10, 2017
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