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Who is considered the greatest cereal brand mascot of all time? When PopIcon headed to the advertising community for their take, almost everyone we...
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“Roll that beautiful bean footage!” Peyton Manning says repeatedly and seemingly to himself. He says it for over 15 seconds. Why is Manning, a...
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All About Soohorang and Bandabi, the PyeongChang 2018 Winter Olympic Mascots
February 9th kicks off the opening ceremonies for the 2018 Winter Olympics, or PyeongChang 2018.
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Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.
