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Elmer, Buckets, Doc, and More: Meet the Keebler Elves!
We’ve shared magical facts you might not have known about Ernie Keebler and taken 360 readers on a tour of the Keebler Hollow Tree. Now, we’re sharing more about the elves themselves and their distinctive personalities.
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Why Brand Mascots Go Gaga for Cereal
Try to think of a cereal spokescharacter who isn’t insanely jazzed about breakfast.
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Meet the Serta Counting Sheep
In 2000, mattress brand Serta worked alongside advertising agency Doner to create a campaign called “Counting Sheep” that would ultimately revolutionize mattress advertising and increase awareness of the distinctive Serta brand.
