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How An Airport Delay Led to McGruff’s Creation

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What’s McGruff The Crime Dog Up To In 2023?

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The last time PopIcon caught up with McGruff the Crime Dog, the 43-year-old icon for the National Crime Prevention Council (NCPC), the year was...

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How Celestial Seasonings’ Sleepytime Bear Became a Tea Icon

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For nearly 50 years, boxes of Celestial Seasonings herbal tea have been adorned with rich illustrations of the Sleepytime Bear. He is a brown...

5 Sweet Facts About Mr. Owl, the Tootsie Pop Mascot

A Look Back at Choo-Choo Charlie’s Catchy Jingles

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2007 Madison Avenue Walk of Fame Winner Profiles

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As part of our countdown to Advertising Week 2016 in New York City and this year's Madison Avenue Walk of Fame, we're profiling the winners from the past 12 years; here are the winners from 2007.

15 Cereal Mascots Breakfast Wouldn’t Be the Same Without

Meet The 2022 Madison Avenue Walk of Fame Brand Mascot Winners!

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Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

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What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

Rock the Vote at the 2019 Madison Avenue Walk of Fame...

Looking Back at Quake, Quisp’s Biggest Rival

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