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Pillsbury Warms Hearts For The Holidays With First-Ever Ugly Christmas Sweaters

Heather Taylor - December 7, 2018

Which Characters Will Be At The 2018 Macy’s Thanksgiving Day Parade?

Green Giant, Mr. Peanut To Grow Moustaches For Movember

Halloween Throwback: “Scared Silly” With McDonald’s McNugget Buddies!

Leo Burnett’s Oral History, As Told By 8 Former Creatives: Part Two

Leo Burnett’s Oral History, As Told By 8 Former Creatives: Part...

Heather Taylor - September 19, 2018
6

The 2018 Madison Avenue Walk of Fame Icon Awards Gala!

PopIcon - September 19, 2018
0

What’s Inside the Advertising Icon Museum?

Heather Taylor - September 14, 2018
1

The Delicious One’s Comeback: How Amusement Park Made the Wienerschnitzel Icon’s...

Heather Taylor - August 16, 2018
1

AWChat: Heather Taylor From PopIconLife with Our Fav Summer Brand Mascots

Heather Taylor - July 31, 2018
0

Inside the Keebler Hollow Tree Pop-Up Event

Heather Taylor - June 28, 2018
0

How Seth Werner Turned a Cluster of Grapes Into the California...

Heather Taylor - June 26, 2018
0

How a Giant Changed Tourism with the “Palau Pledge”

Heather Taylor - June 25, 2018
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How Fudgie the Whale Became “Fudgie the Beer”

Heather Taylor - June 19, 2018
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Meet the Official Mascot for the 2018 FIFA World Cup, Zabivaka!

Heather Taylor - June 14, 2018
0
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POPULAR

The History of the NBC Peacock

Heather Taylor - June 20, 2017
3
All hail the Peacock! For more than five decades, this brightly colored bird has reigned supreme as NBC’s highly recognizable logo, shifting with the times and transforming the way viewers engaged with the TV network.

Finding McDonaldland: Meet Ronald McDonald’s Friends! (Pt. 1)

September 7, 2017

A Look Back at Choo-Choo Charlie’s Catchy Jingles

April 18, 2018

EDITORS PICKS

Chatting with Advertising’s Most Iconic Mascots

PopIcon - September 29, 2017
0
As a child (okay, and still to this day) my all-time favorite mascot was Tony the Tiger for Kellogg’s Frosted Flakes. His upbeat attitude in television commercials and advertisements did a fantastic job of getting kids excited about eating Frosted Flakes.

Design Evolution: The Pillsbury Doughboy

April 12, 2016

Design Evolution: The Cheerios Kid and Sue

January 16, 2018

MOST DISCUSSED

Meet the Serta Counting Sheep

Heather Taylor - October 10, 2017
11
In 2000, mattress brand Serta worked alongside advertising agency Doner to create a campaign called “Counting Sheep” that would ultimately revolutionize mattress advertising and increase awareness of the distinctive Serta brand.

Looking Back at Quake, Quisp’s Biggest Rival

May 10, 2018

These Are The Top 5 GEICO Commercials Of All Time

February 20, 2019
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