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2011 Madison Avenue Walk of Fame Winner Profiles

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The Face Behind the Gerber Baby

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How the Crash Test Dummies Revolutionized Seat Belt Safety

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Why The Ad Industry Will Always Need Brand Mascots

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7 Dino-Mite Facts You Might Not Know About Dino, the Sinclair...

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2007 Madison Avenue Walk of Fame Winner Profiles

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5 Fun Facts About Snuggle Bear

Heather Taylor - November 22, 2021
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1986 marked the birth of one of advertising’s most cuddly, and snuggly, brand mascots: Snuggle Bear! Snuggle Bear represents the Snuggle brand with products including...

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

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EDITORS PICKS

Leo Burnett’s Oral History, As Told By 8 Former Creatives: Part...

Heather Taylor - September 19, 2018
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Have you ever wondered what it was like to work at Leo Burnett Chicago during the agency’s heyday?

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Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

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What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

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