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Why We Vote for Mascots Every Year

Heather Taylor - September 7, 2017

8 Super Bowl Commercials Starring Brand Mascots That Defined the 2010s

8 Great General Mills Cereal Heroes That Deserve a Reboot

7 Spooktacular Commercials Featuring Brand Mascots Celebrating Halloween

Glimpse into the World of “The Real Mad Men of Advertising”

A Pup and His Toilet Paper: 5 Things You Never Knew...

Heather Taylor - March 6, 2018
2

2011 Madison Avenue Walk of Fame Winner Profiles

Heather Taylor - September 14, 2016
0

A Look Back at the Olympic Mascots: 2000s – 2010s

Heather Taylor - August 3, 2016
0

Design Evolution: The Cheerios Kid and Sue

Heather Taylor - January 16, 2018
2

Whatever Happened to Play-Doh Pete?

Heather Taylor - March 26, 2018
0

Who is That Man on the Whitman’s Sampler Box?

Heather Taylor - February 13, 2018
1

How Target Woofed Its Way to Shopping Success with Bullseye

Heather Taylor - November 20, 2017
0

Finding McDonaldland: Meet Ronald McDonald’s Friends! (Pt. 2)

Heather Taylor - September 13, 2017
1

Chatting with Advertising’s Most Iconic Mascots

PopIcon - September 29, 2017
0

Happy Sorry Charlie Day!

Heather Taylor - April 6, 2017
0
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POPULAR

Just Who is the Elf on the Shelf?

Heather Taylor - December 5, 2018
0
For those of you without kids or might be wondering who or what the heck the Elf on the Shelf is, you’ve come to the right place.

How Celestial Seasonings’ Sleepytime Bear Became a Tea Icon

December 21, 2020

All About Snap, Crackle, and Pop from Rice Krispies

June 26, 2017

EDITORS PICKS

4 Trivia Tidbits About Twitter’s Social Media Icons, Revealed

Heather Taylor - November 30, 2016
0
At first glance, Twitter’s instantly recognizable brand mascots might appear to be nothing more than “Twitter Bird” and “Fail Whale,” but take a closer look.

7 Brand Mascots Providing Comfort During the Coronavirus

March 17, 2020

Behind the Scenes with Jackson the Muppet, Three’s Ambassador

March 6, 2018

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Meet the Serta Counting Sheep

October 10, 2017
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