Heather Taylor
Icon Researcher & Blogger at Advertising Week
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Finding McDonaldland: Meet Ronald McDonald’s Friends! (Pt. 1)
Today, we’re returning for a look back at these magical characters including beloved icons like Grimace and the Fry Kids in our two-part McDonaldland series.
EDITORS PICKS
5 Facts You Never Knew About the Osito Bimbo Bear
If you’ve ever spotted a delivery truck from Bimbo Bakeries, you’ve probably seen the image of an adorable, fuzzy bear wearing an apron painted on the truck’s side.
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Meet the Serta Counting Sheep
In 2000, mattress brand Serta worked alongside advertising agency Doner to create a campaign called “Counting Sheep” that would ultimately revolutionize mattress advertising and increase awareness of the distinctive Serta brand.
