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Meet La’eeb, The FIFA World Cup Qatar 2022’s Official Mascot!

Heather Taylor - November 15, 2022

“Lidl Bear” Becomes The Unexpected Star In Lidl’s Holiday Campaign

Meet Ruby the Roo, Australia’s New Tourism Ambassador!

Greenpeace UK’s “Turtle Journey” Calls For Urgency, Sanctuary In Protecting The World’s Oceans

The Panda Behind the World Wildlife Fund’s Logo

Why The Laughing Cow Wants to Remind Everyone That “It’s Better...

Heather Taylor - July 7, 2023
0

Design Evolution: La Bussi, the Sabadell Transit Brand Mascot

Heather Taylor - October 17, 2022
0

Greenpeace UK’s “Turtle Journey” Calls For Urgency, Sanctuary In Protecting The...

Heather Taylor - January 29, 2020
0

“Lidl Bear” Becomes The Unexpected Star In Lidl’s Holiday Campaign

Heather Taylor - December 12, 2022
0

Meet HAPII, The New Face Of HungryPanda

Heather Taylor - March 6, 2023
0

7 Classic Australian Brand Mascots That Will Always Be Our Favourite...

Heather Taylor - January 9, 2020
0

The Paris 2024 Olympic and Paralympic Mascots Are Phrygian Caps

Heather Taylor - November 15, 2022
0

Meet Ruby the Roo, Australia’s New Tourism Ambassador!

Heather Taylor - November 1, 2022
0

Peperami Introduces Animal’s Meaty New Mates In “We Are Animal” Campaign

Heather Taylor - July 24, 2019
0

See Every Olympic and Paralympic Mascot Ahead of Tokyo 2020

Heather Taylor - April 19, 2021
0
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POPULAR

Whale of a Tale: Behind the Vineyard Vines Smiling Whale Logo

Heather Taylor - June 29, 2021
2
If you’ve ever been to a Vineyard Vines storefront or browsed the website for the popular apparel and accessory company, chances are you may recognize their grinning, pink whale logo. What you may not know, however, is that there is a rich history behind this whale and the company.

Finding McDonaldland: Meet Ronald McDonald’s Friends! (Pt. 1)

September 7, 2017

A Look Back at Choo-Choo Charlie’s Catchy Jingles

April 18, 2018

EDITORS PICKS

11 Mascots We Wish Would Be Our Valentines

Heather Taylor - February 13, 2017
0
Today, agencies throughout the country and even across the pond join us for an exclusive heart-to-heart about the love notes they’d send their favorite brand mascots this Valentine’s Day.

Throwback: Charmin’s Mr. Whipple

October 31, 2017

A Tribute to Kraft’s Cheesasaurus Rex and the Dairy Fairy

July 24, 2017

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Looking Back at Quake, Quisp’s Biggest Rival

May 10, 2018
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