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Why The Laughing Cow Wants to Remind Everyone That “It’s Better to Laugh At Life”

Heather Taylor - July 7, 2023

“Lidl Bear” Becomes The Unexpected Star In Lidl’s Holiday Campaign

The Panda Behind the World Wildlife Fund’s Logo

7 Classic Australian Brand Mascots That Will Always Be Our Favourite Characters

Meet Ruby the Roo, Australia’s New Tourism Ambassador!

Kevin the Carrot Is A Star In ‘The Amazing Aldi Christmas...

Heather Taylor - November 19, 2019
0

How Excitable Edgar Came to Life for John Lewis

Heather Taylor - November 21, 2019
0

Design Evolution: La Bussi, the Sabadell Transit Brand Mascot

Heather Taylor - October 17, 2022
0

Why The Laughing Cow Wants to Remind Everyone That “It’s Better...

Heather Taylor - July 7, 2023
0

“Lidl Bear” Becomes The Unexpected Star In Lidl’s Holiday Campaign

Heather Taylor - December 12, 2022
0

Meet La’eeb, The FIFA World Cup Qatar 2022’s Official Mascot!

Heather Taylor - November 15, 2022
0

Kevin the Carrot Returns In Aldi UK’s “Home Alone” Inspired Christmas...

Heather Taylor - November 10, 2022
0

Aldi UK’s Christmas Advert Stars Kevin the Carrot, Pays Homage To...

Heather Taylor - November 7, 2023
0

7 Classic Australian Brand Mascots That Will Always Be Our Favourite...

Heather Taylor - January 9, 2020
0

Meet HAPII, The New Face Of HungryPanda

Heather Taylor - March 6, 2023
0
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POPULAR

A Look Back at Choo-Choo Charlie’s Catchy Jingles

Heather Taylor - April 18, 2018
1
He wore a blue and white striped conductor’s hat, couldn’t have been more than 10-years-old, and was able to engineer a train entirely by using… a box of Good & Plenty?

How Celestial Seasonings’ Sleepytime Bear Became a Tea Icon

December 21, 2020

Follow Your Nose: The Staying Power of Toucan Sam

July 18, 2018

EDITORS PICKS

7 Brand Mascots Providing Comfort During the Coronavirus

Heather Taylor - March 17, 2020
0
What do a family of bears, a tuna in a beret, and a cheerful bald gent all have in common? These are just a few famous brand mascots representing cleaning products and nonperishable foods households have stocked up during the coronavirus.

Happy 70th Anniversary, Reynolds Wrap!

July 10, 2017

Introducing Jane Walker, the First Female Iteration for Johnnie Walker Black...

March 1, 2018

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Looking Back at Quake, Quisp’s Biggest Rival

May 10, 2018
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