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Design Evolution: La Bussi, the Sabadell Transit Brand Mascot

Heather Taylor - October 17, 2022

The Panda Behind the World Wildlife Fund’s Logo

How Excitable Edgar Came to Life for John Lewis

Meet HAPII, The New Face Of HungryPanda

Why The Laughing Cow Wants to Remind Everyone That “It’s Better to Laugh At Life”

Meet Ruby the Roo, Australia’s New Tourism Ambassador!

Heather Taylor - November 1, 2022
0

See Every Olympic and Paralympic Mascot Ahead of Tokyo 2020

Heather Taylor - April 19, 2021
0

7 Classic Australian Brand Mascots That Will Always Be Our Favourite...

Heather Taylor - January 9, 2020
0

Peperami Introduces Animal’s Meaty New Mates In “We Are Animal” Campaign

Heather Taylor - July 24, 2019
0

Why The Laughing Cow Wants to Remind Everyone That “It’s Better...

Heather Taylor - July 7, 2023
0

Kevin the Carrot Returns In Aldi UK’s “Home Alone” Inspired Christmas...

Heather Taylor - November 10, 2022
0

Meet La’eeb, The FIFA World Cup Qatar 2022’s Official Mascot!

Heather Taylor - November 15, 2022
0

How Excitable Edgar Came to Life for John Lewis

Heather Taylor - November 21, 2019
0

Meet HAPII, The New Face Of HungryPanda

Heather Taylor - March 6, 2023
0

Emirates’ Brand Ambassador Gerry the Goose Shows Us What It’s Like...

Heather Taylor - September 15, 2022
0
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POPULAR

The Panda Behind the World Wildlife Fund’s Logo

Heather Taylor - February 19, 2021
0
Since 1961, the World Wildlife Fund (WWF) has been one of the world’s leading conservation organizations. The role WWF plays on planet earth is a vital one, working in nearly 100 countries with more than five million supporters. WWF is helping people and nature thrive, working to combat the climate crisis, and to halt the degradation of the environment.

How Celestial Seasonings’ Sleepytime Bear Became a Tea Icon

December 21, 2020

Design Evolution: Sour Patch Kids

May 16, 2022

EDITORS PICKS

“Spice Up Your Cinco” with the Most Interesting Man in the...

Heather Taylor - May 5, 2017
1
Stay thirsty, mis amigos. Who better to celebrate Cinco de Mayo than with the charismatic Most Interesting Man in the World? The latest campaign from Dos Equis rings in May 5th in style with “Spice Up Your Cinco,” celebrating 120 years of the brand’s heritage and the Mexican spice of life.

Who Are Cracker Jack’s Sailor Jack and Bingo?

July 25, 2017

I Illustrate Mascots: Cap’n Crunch’s Makeover Artist Ed Griffin

March 7, 2018

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Meet the Serta Counting Sheep

October 10, 2017
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