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See Every Olympic and Paralympic Mascot Ahead of Tokyo 2020

Heather Taylor - April 19, 2021

How Excitable Edgar Came to Life for John Lewis

“Lidl Bear” Becomes The Unexpected Star In Lidl’s Holiday Campaign

Meet La’eeb, The FIFA World Cup Qatar 2022’s Official Mascot!

Why The Laughing Cow Wants to Remind Everyone That “It’s Better to Laugh At Life”

The Panda Behind the World Wildlife Fund’s Logo

Heather Taylor - February 19, 2021
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Design Evolution: La Bussi, the Sabadell Transit Brand Mascot

Heather Taylor - October 17, 2022
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“Lidl Bear” Becomes The Unexpected Star In Lidl’s Holiday Campaign

Heather Taylor - December 12, 2022
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Meet La’eeb, The FIFA World Cup Qatar 2022’s Official Mascot!

Heather Taylor - November 15, 2022
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Emirates’ Brand Ambassador Gerry the Goose Shows Us What It’s Like...

Heather Taylor - September 15, 2022
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Kevin the Carrot Is A Star In ‘The Amazing Aldi Christmas...

Heather Taylor - November 19, 2019
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Aldi UK’s Christmas Advert Stars Kevin the Carrot, Pays Homage To...

Heather Taylor - November 7, 2023
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See Every Olympic and Paralympic Mascot Ahead of Tokyo 2020

Heather Taylor - April 19, 2021
0

7 Classic Australian Brand Mascots That Will Always Be Our Favourite...

Heather Taylor - January 9, 2020
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Greenpeace UK’s “Turtle Journey” Calls For Urgency, Sanctuary In Protecting The...

Heather Taylor - January 29, 2020
0
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POPULAR

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

Heather Taylor - July 28, 2021
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In 2019, global insurer Liberty Mutual entered the brand mascot space with their first spokescharacters LiMu Emu & Doug.

The Panda Behind the World Wildlife Fund’s Logo

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The Untold Story of Nestlé’s Farfel the Dog

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EDITORS PICKS

Why We Vote for Mascots Every Year

Heather Taylor - September 7, 2017
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By casting your vote, you have the power to give these characters a place in advertising history and enshrine them in our Walk of Fame forever.

Who Are Cracker Jack’s Sailor Jack and Bingo?

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A Look Back at Hidden Valley Ranch’s 10 Biggest Milestones

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Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
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What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Meet the Serta Counting Sheep

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