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“Lidl Bear” Becomes The Unexpected Star In Lidl’s Holiday Campaign

Heather Taylor - December 12, 2022

Meet La’eeb, The FIFA World Cup Qatar 2022’s Official Mascot!

How Excitable Edgar Came to Life for John Lewis

Peperami Introduces Animal’s Meaty New Mates In “We Are Animal” Campaign

The Paris 2024 Olympic and Paralympic Mascots Are Phrygian Caps

The Panda Behind the World Wildlife Fund’s Logo

Heather Taylor - February 19, 2021
0

“Lidl Bear” Becomes The Unexpected Star In Lidl’s Holiday Campaign

Heather Taylor - December 12, 2022
0

Meet La’eeb, The FIFA World Cup Qatar 2022’s Official Mascot!

Heather Taylor - November 15, 2022
0

How a Curious Brand Mascot Helped Rebrand Golden Crumpets

Heather Taylor - February 17, 2020
0

See Every Olympic and Paralympic Mascot Ahead of Tokyo 2020

Heather Taylor - April 19, 2021
0

Why The Laughing Cow Wants to Remind Everyone That “It’s Better...

Heather Taylor - July 7, 2023
0

Meet HAPII, The New Face Of HungryPanda

Heather Taylor - March 6, 2023
0

Meet Ruby the Roo, Australia’s New Tourism Ambassador!

Heather Taylor - November 1, 2022
0

How Excitable Edgar Came to Life for John Lewis

Heather Taylor - November 21, 2019
0

Aldi UK’s Christmas Advert Stars Kevin the Carrot, Pays Homage To...

Heather Taylor - November 7, 2023
0
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POPULAR

Meet the Serta Counting Sheep

Heather Taylor - October 10, 2017
9
In 2000, mattress brand Serta worked alongside advertising agency Doner to create a campaign called “Counting Sheep” that would ultimately revolutionize mattress advertising and increase awareness of the distinctive Serta brand.

A Look Back at Choo-Choo Charlie’s Catchy Jingles

April 18, 2018

All About Snap, Crackle, and Pop from Rice Krispies

June 26, 2017

EDITORS PICKS

Looking Back at Quake, Quisp’s Biggest Rival

Heather Taylor - May 10, 2018
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It was the battle of the breakfast bowls in 1965. Quisp, a zany pink alien, had met his match in Quake, a miner-themed superhero.

2010 Madison Avenue Walk of Fame Winner Profiles

September 12, 2016

7 Magically Delicious Facts About Lucky the Leprechaun

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Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Looking Back at Quake, Quisp’s Biggest Rival

May 10, 2018
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