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How Excitable Edgar Came to Life for John Lewis

Heather Taylor - November 21, 2019

The Panda Behind the World Wildlife Fund’s Logo

Kevin the Carrot Returns In Aldi UK’s “Home Alone” Inspired Christmas Advert

Design Evolution: La Bussi, the Sabadell Transit Brand Mascot

See Every Olympic and Paralympic Mascot Ahead of Tokyo 2020

Meet Ruby the Roo, Australia’s New Tourism Ambassador!

Heather Taylor - November 1, 2022
0

The Paris 2024 Olympic and Paralympic Mascots Are Phrygian Caps

Heather Taylor - November 15, 2022
0

How Excitable Edgar Came to Life for John Lewis

Heather Taylor - November 21, 2019
0

Kevin the Carrot Returns In Aldi UK’s “Home Alone” Inspired Christmas...

Heather Taylor - November 10, 2022
0

Peperami Introduces Animal’s Meaty New Mates In “We Are Animal” Campaign

Heather Taylor - July 24, 2019
0

7 Classic Australian Brand Mascots That Will Always Be Our Favourite...

Heather Taylor - January 9, 2020
0

The Panda Behind the World Wildlife Fund’s Logo

Heather Taylor - February 19, 2021
0

Why The Laughing Cow Wants to Remind Everyone That “It’s Better...

Heather Taylor - July 7, 2023
0

See Every Olympic and Paralympic Mascot Ahead of Tokyo 2020

Heather Taylor - April 19, 2021
0

Greenpeace UK’s “Turtle Journey” Calls For Urgency, Sanctuary In Protecting The...

Heather Taylor - January 29, 2020
0
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POPULAR

Whale of a Tale: Behind the Vineyard Vines Smiling Whale Logo

Heather Taylor - June 29, 2021
2
If you’ve ever been to a Vineyard Vines storefront or browsed the website for the popular apparel and accessory company, chances are you may recognize their grinning, pink whale logo. What you may not know, however, is that there is a rich history behind this whale and the company.

How Tony The Tiger Commercials Are Filmed

January 14, 2019

All About Snap, Crackle, and Pop from Rice Krispies

June 26, 2017

EDITORS PICKS

10 Magical Facts About Ernie Keebler That Will Surprise and Delight...

Heather Taylor - December 20, 2016
0
If you believe with all of your heart that elves can create uncommonly good treats and there is a pinch of magic in every bite, then you believe in the Keebler Elves.

2011 Madison Avenue Walk of Fame Winner Profiles

September 14, 2016

What Do Brand Mascots Need to Survive? Give Each Character a...

February 24, 2020

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Looking Back at Quake, Quisp’s Biggest Rival

May 10, 2018
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