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Meet Ruby the Roo, Australia’s New Tourism Ambassador!

Heather Taylor - November 1, 2022

How Excitable Edgar Came to Life for John Lewis

The Panda Behind the World Wildlife Fund’s Logo

Peperami Introduces Animal’s Meaty New Mates In “We Are Animal” Campaign

Emirates’ Brand Ambassador Gerry the Goose Shows Us What It’s Like to Fly Better

The Panda Behind the World Wildlife Fund’s Logo

Heather Taylor - February 19, 2021
0

Design Evolution: La Bussi, the Sabadell Transit Brand Mascot

Heather Taylor - October 17, 2022
0

Aldi UK’s Christmas Advert Stars Kevin the Carrot, Pays Homage To...

Heather Taylor - November 7, 2023
0

The Paris 2024 Olympic and Paralympic Mascots Are Phrygian Caps

Heather Taylor - November 15, 2022
0

Kevin the Carrot Is A Star In ‘The Amazing Aldi Christmas...

Heather Taylor - November 19, 2019
0

Meet La’eeb, The FIFA World Cup Qatar 2022’s Official Mascot!

Heather Taylor - November 15, 2022
0

How a Curious Brand Mascot Helped Rebrand Golden Crumpets

Heather Taylor - February 17, 2020
0

How Excitable Edgar Came to Life for John Lewis

Heather Taylor - November 21, 2019
0

Peperami Introduces Animal’s Meaty New Mates In “We Are Animal” Campaign

Heather Taylor - July 24, 2019
0

Kevin the Carrot Returns In Aldi UK’s “Home Alone” Inspired Christmas...

Heather Taylor - November 10, 2022
0
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POPULAR

The Panda Behind the World Wildlife Fund’s Logo

Heather Taylor - February 19, 2021
0
Since 1961, the World Wildlife Fund (WWF) has been one of the world’s leading conservation organizations. The role WWF plays on planet earth is a vital one, working in nearly 100 countries with more than five million supporters. WWF is helping people and nature thrive, working to combat the climate crisis, and to halt the degradation of the environment.

A Look Back at Choo-Choo Charlie’s Catchy Jingles

April 18, 2018

How Celestial Seasonings’ Sleepytime Bear Became a Tea Icon

December 21, 2020

EDITORS PICKS

Looking Back at Quake, Quisp’s Biggest Rival

Heather Taylor - May 10, 2018
9
It was the battle of the breakfast bowls in 1965. Quisp, a zany pink alien, had met his match in Quake, a miner-themed superhero.

The Green Giant Plants Himself in Times Square

May 11, 2018

Who Was Delbert the La Choy Dragon?

May 16, 2018

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Looking Back at Quake, Quisp’s Biggest Rival

May 10, 2018
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