Get Ready to Spread Joy This Holiday Season With Hidden Valley...
You’ve heard of Elf On a Shelf, but what do you know about the Ranch On a Branch? Hidden Valley Ranch is welcoming the...
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How Celestial Seasonings’ Sleepytime Bear Became a Tea Icon
For nearly 50 years, boxes of Celestial Seasonings herbal tea have been adorned with rich illustrations of the Sleepytime Bear. He is a brown...
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Chatting with Advertising’s Most Iconic Mascots
As a child (okay, and still to this day) my all-time favorite mascot was Tony the Tiger for Kellogg’s Frosted Flakes. His upbeat attitude in television commercials and advertisements did a fantastic job of getting kids excited about eating Frosted Flakes.
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Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.
