Tag: the Keebler Elves
What’s McGruff The Crime Dog Up To In 2023?
The last time PopIcon caught up with McGruff the Crime Dog, the 43-year-old icon for the National Crime Prevention Council (NCPC), the year was...
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How Celestial Seasonings’ Sleepytime Bear Became a Tea Icon
For nearly 50 years, boxes of Celestial Seasonings herbal tea have been adorned with rich illustrations of the Sleepytime Bear. He is a brown...
EDITORS PICKS
They Build Character: Interview with Pat and Amy Giles of Danger...
For a blog devoted to icons, we couldn’t have dreamed of a better agency to profile! We recently chatted with Pat and Amy for a behind-the-scenes look at what it means to work on these classic characters, the adventures of travelling to Canada with the Pillsbury Doughboy, and what they love about the term “character.”
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Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.
