The 2021 PopIcon Challenge is Here!

16 12 Icons. 1 Champion.

16 Icons battle head-to-head in a single elimination tournament to crown the 2021 PopIcon Champion. Over the next two weeks, brand icons from around the industry battle it out to advance in the tournament with the winners of each matchup being determined by public vote.

Be sure to follow us on Twitter and Instagram for more details and get ready to cast your votes!

Schedule

Round of 16
Thursday (3/18) & Friday (3/19)

Quarterfinals
Tuesday (3/23) & Wednesday (3/24)

Semifinals
Thursday (3/25)

Finals
Friday (3/26)