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Pop-Tarts Unveils First-Ever Edible Mascot During 2023 Pop-Tarts Bowl

Heather Taylor - November 28, 2023

Get To Know Pop-Tarts’ Agents of Crazy Good Characters!

Ernie and the Keebler Elves Hit the Road, Spread Magic for Families Everywhere in New “Magic Is Here” Campaign

Fudgie the Whale and Cookie Puss Need Your Vote For the Next Carvel Icon!

Meet The Sea Monsters!

The Budweiser Clydesdales Head to Super Bowl LVI

Heather Taylor - February 1, 2022
2

Will Chester Cheetah Make a Cheetos Cameo During the Super Bowl?

Heather Taylor - January 26, 2022
1

M&M’S Redesigns Its Brand Mascots and Builds an Inclusive World “For...

Heather Taylor - January 24, 2022
1

Oreo is Turning 110!

Heather Taylor - January 18, 2022
1

Pringles Will Address Age-Old Snacking Problem During Super Bowl 2022

Heather Taylor - January 10, 2022
0

Meet Prince Cheddward, the Cheez-It Bowl’s First-Ever Mascot!

Heather Taylor - December 8, 2021
1

Mr. Peanut, Reginald VelJohnson Get Retro in Celebrating “A Nutty Holiday”

Heather Taylor - December 2, 2021
0

7 Spooktacular Commercials Featuring Brand Mascots Celebrating Halloween

Heather Taylor - October 28, 2021
1

Meet Yipes: The Friendly Face of Fruit Stripe Gum

Heather Taylor - October 14, 2021
1

Mr. Peanut, Fudgie the Whale Prep for Father’s Day Celebrations

Heather Taylor - June 18, 2021
0
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POPULAR

A Look Back at Choo-Choo Charlie’s Catchy Jingles

Heather Taylor - April 18, 2018
1
He wore a blue and white striped conductor’s hat, couldn’t have been more than 10-years-old, and was able to engineer a train entirely by using… a box of Good & Plenty?

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

The Panda Behind the World Wildlife Fund’s Logo

February 19, 2021

EDITORS PICKS

Meet the Serta Counting Sheep

Heather Taylor - October 10, 2017
9
In 2000, mattress brand Serta worked alongside advertising agency Doner to create a campaign called “Counting Sheep” that would ultimately revolutionize mattress advertising and increase awareness of the distinctive Serta brand.

13 Brand Mascots Heading To The Macy’s Thanksgiving Day Parade 2024

November 12, 2024

Doggone It! The Most Memorable Real-Life Dogs in Advertising

May 29, 2018

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

Looking Back at Quake, Quisp’s Biggest Rival

May 10, 2018

Meet the Serta Counting Sheep

October 10, 2017
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