POPULAR
How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo
In 2019, global insurer Liberty Mutual entered the brand mascot space with their first spokescharacters LiMu Emu & Doug.
EDITORS PICKS
Countdown to the 2022 Macy’s Thanksgiving Day Parade!
We’re only a few weeks out from the 96th Macy’s Thanksgiving Day Parade and this year is full of characters!
From beloved brand mascots to...
MOST DISCUSSED
Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.
