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Dramamine Debuts Its First Spokescharacter, The Drama Llama

Heather Taylor - May 30, 2023

Emirates’ Brand Ambassador Gerry the Goose Shows Us What It’s Like to Fly Better

How Hanna, a Dashboard Hula Girl, Became ARCO’s Spokesdoll Star

Vegas, Baby! Join Captain Obvious for a Tour of Resorts World Las Vegas

Here’s What Happens When Captain Obvious Meets Future Captain Obvious

Captain Obvious Takes Us On A Soothing Journey To “Places”

Heather Taylor - July 22, 2020
0

Captain Obvious Will Perform Weddings As Chaplain Obvious, The First Ordained...

Heather Taylor - May 13, 2020
0

Virgin Atlantic Retires Flying Lady Mascot, Introduces Five New Icons

Heather Taylor - April 24, 2019
0

The Heathrow Bears Make A Festive Return In Their Latest Holiday...

Heather Taylor - November 26, 2018
0

Hummingbird Couple Finds the Perfect “Nest” in Airstream Campaign

Heather Taylor - July 10, 2018
0

How a Giant Changed Tourism with the “Palau Pledge”

Heather Taylor - June 25, 2018
0

Why Does This Koala Hate Qantas Airways?

Heather Taylor - May 29, 2018
0

What It’s Like to Trek the World with Travelocity’s Roaming Gnome

Heather Taylor - May 23, 2018
1

Design Evolution: Air India Maharajah

Heather Taylor - April 2, 2018
0

Who is That Adorable One-Eyed Bear Mascot for TUI UK?

Heather Taylor - March 8, 2018
0
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POPULAR

The Panda Behind the World Wildlife Fund’s Logo

Heather Taylor - February 19, 2021
0
Since 1961, the World Wildlife Fund (WWF) has been one of the world’s leading conservation organizations. The role WWF plays on planet earth is a vital one, working in nearly 100 countries with more than five million supporters. WWF is helping people and nature thrive, working to combat the climate crisis, and to halt the degradation of the environment.

5 Fun Facts About Snuggle Bear

November 22, 2021

How Celestial Seasonings’ Sleepytime Bear Became a Tea Icon

December 21, 2020

EDITORS PICKS

Who is Little Debbie?

Heather Taylor - November 6, 2017
1
In 1960, the McKees came up with a new brand of snack cakes and tried to think of a catchy name for them. Nothing felt right until they came across a photo of their four-year-old granddaughter Debbie wearing a cowgirl hat.

How the Clydesdales Became The Symbols of Budweiser

December 13, 2017

How Vinnie the “Danda” Was Created for Fox’s Biscuits

March 13, 2018

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Meet the Serta Counting Sheep

October 10, 2017
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