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Meet “The Real Mad Men of Chicago”

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A photo of 6 M&M's mascots including the latest, Purple

M&M’S Debuts First New Character — Purple — In a Decade

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She’s here and she’s just gonna be herself! M&M’S, proudly part of Mars, is expanding its spokescandies to include Purple, the first new character...

Meet Gatsby and Blocky, Gate.io’s New Mascots!

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5 Sweet Facts About Mr. Owl, the Tootsie Pop Mascot

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For years, we’ve pondered just how many licks it takes to get to the Tootsie Roll center of a Tootsie Pop.

How Celestial Seasonings’ Sleepytime Bear Became a Tea Icon

A Look Back at Choo-Choo Charlie’s Catchy Jingles

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2005 Madison Avenue Walk of Fame Winner Profiles

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As part of our countdown to Advertising Week 2016 in New York City and this year's Madison Avenue Walk of Fame, we're profiling the winners from the past 12 years; here are the winners from 2005.

A Very Musical Doughboy

How Can Brands and Agencies Redefine Female Representation in Brand Mascots?

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Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

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What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

Rock the Vote at the 2019 Madison Avenue Walk of Fame...

These Are The Top 5 GEICO Commercials Of All Time

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