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Heather Taylor

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Icon Researcher & Blogger at Advertising Week

The Panda Behind the World Wildlife Fund’s Logo

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Dream Job Alert! Become a Peanutter with Mr. Peanut and Planters

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Dan Levy Promises Not to Eat M&M’S in Super Bowl LV...

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Mr. Peanut Shells Out Millions — But Not for Super Bowl...

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Yellow Hosts M&M’s Super Bowl Premiere — Via Zoom!

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Happy 50th Birthday, PEBBLES Cereal!

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Unlocking Headspace’s Inner Brand Character

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General Mills, Got Milk? Give Beloved Breakfast Icons Milk Mustaches

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Cheerios Remakes Iconic 1999 Commercial For the 2020 Holiday Season

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How Celestial Seasonings’ Sleepytime Bear Became a Tea Icon

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AWEurope Throwback: Typhoo Tea Gnu

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Typhoo Tea launched in 1903 by Birmingham grocer John Sumner. Using only the finest tea leaves to ensure great taste, quality, and freshness in...

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Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

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What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

What Happened To Hazelnut, The New M&M’S Spokescandy?!

How to Make a Jingle for Mr. Clean

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Breakfast Breakthrough: How Eggo Made a Major Comeback in Stranger Things

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In 2016, a young girl called Eleven wandered into a grocery store and openly shoplifted four boxes of Kellogg’s Eggo waffles.

Tour de Trix: How the Trix Rabbit Finally Got to Eat...

Otter Pops Achieves Gender Balance With New Mascots

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Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor -
46
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

Rock the Vote at the 2019 Madison Avenue Walk of Fame...

These Are The Top 5 GEICO Commercials Of All Time

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