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Heather Taylor

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Icon Researcher & Blogger at Advertising Week

Greenpeace UK’s “Turtle Journey” Calls For Urgency, Sanctuary In Protecting The...

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Brand Mascots Pay Tribute Via Tweets to the Iconic Mr. Peanut

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#RIPeanut: Mr. Peanut Heroically Sacrifices Life for Friends Before Super Bowl...

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First Look: Mr. Peanut Returns for Planters Super Bowl LIV Spot

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7 Classic Australian Brand Mascots That Will Always Be Our Favourite...

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Geico: Sequels Stars Classic Insurance Mascots Making Comebacks

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How to Play Ice Hockey with Ronald McDonald

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8 Super Bowl Commercials Starring Brand Mascots That Defined the 2010s

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Top 5 Memorable Moments When Mascots Met Santa Claus

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How Richard the Nutcracker Became Mr. Peanut’s Rival

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Happy National Sorry Charlie Day!

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It’s one of the most fin-tastic days of the year! April 6th marks Sorry Charlie Day, a celebration of advertising’s hip tuna. He’s got great taste and an even better catchphrase with “Sorry Charlie.”

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Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

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What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

These Are The Top 5 GEICO Commercials Of All Time

Happy Sorry Charlie Day!

EDITORS PICKS

The Pillsbury Bake-Off is Back!

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It’s big news from the little Doughboy and the team at Pillsbury, who are partnering with the Food Network to put a modern spin on the Bake-Off® event for the next generation of home cooks.

Cheesy Rider: A Look Back at the Cheetos Mouse

Design Evolution: Mr. Peanut

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor -
14
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

Rock the Vote at the 2019 Madison Avenue Walk of Fame...

Meet the Serta Counting Sheep

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