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5 Reasons Why I Don’t Think Maya Rudolph Is The New...
Like most of the internet, on Monday January 23 I took a moment to pause at the announcement from the M&M’S spokescandies they had...
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5 Fun Facts About Snuggle Bear
1986 marked the birth of one of advertising’s most cuddly, and snuggly, brand mascots: Snuggle Bear!
Snuggle Bear represents the Snuggle brand with products including...
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Why The Ad Industry Will Always Need Brand Mascots
Iconic characters like Cap’n Crunch, the Pillsbury Doughboy, and the Aflac Duck wear an absurd amount of hats. They have to constantly sell a product, but never ask for a raise, benefits, or PTO.
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Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.
