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Design Evolution: Sunny, Raisin Bran’s Mascot

Heather Taylor - June 21, 2023

Sneak Peek: Carmella Creeper Joins The Monsters Cereals As First Female Monster Mascot

Why Frosted Flakes’ Tony the Tiger Is the Greatest Cereal Mascot Of All Time

Happy 60th Birthday, Cap’n Crunch!

Newt The Gnu Speaks Out In Rare Interview On How He Was Almost The Frosted Flakes Mascot

The Rice Krispies’ Brand Mascots Are Ready for Halloween!

Heather Taylor - August 20, 2022
0

Which Brand Mascot is Officially a Twitch Star?

Heather Taylor - August 20, 2022
0

Frute Brute Returns to the Monster Cereals Lineup!

Heather Taylor - August 2, 2022
1

Lucky the Leprechaun Shares His Magical Origin Story in “The Magic...

Heather Taylor - February 28, 2022
0

Behind the Monster Mash: The Monster Cereals Mascots Reunite in Behind...

Heather Taylor - August 16, 2021
1

Lucky the Leprechaun Becomes Supervillain Loki in “Loki Charms”

Heather Taylor - June 15, 2021
0

Monster Mash Cereal, Starring Every Monster Cereals Icon, is Coming in...

Heather Taylor - May 17, 2021
0

Making the Band with Rice Krispies’ Snap, Crackle, and Pop

Heather Taylor - March 30, 2021
1

How to Design a Clubhouse for Brand Mascots

Heather Taylor - March 15, 2021
0

Happy 50th Birthday, PEBBLES Cereal!

Heather Taylor - January 19, 2021
2
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POPULAR

A Look Back at Choo-Choo Charlie’s Catchy Jingles

Heather Taylor - April 18, 2018
1
He wore a blue and white striped conductor’s hat, couldn’t have been more than 10-years-old, and was able to engineer a train entirely by using… a box of Good & Plenty?

Elmer, Buckets, Doc, and More: Meet the Keebler Elves!

November 13, 2017

5 Fun Facts About Snuggle Bear

November 22, 2021

EDITORS PICKS

‘Ketch Up’ With the WienerFleet!

Heather Taylor - February 26, 2018
1
Hot diggity dog! Last summer, the Oscar Mayer Wienermobile hit the road to ‘meat and greet’ with fans across the country, all of which relished the chance to hang out with the 27-foot-long frankfurter. But did you know that there was more than one Wienermobile out and about?

Throwback: Sprinkle Spangles

May 15, 2017

I Illustrate Mascots: Cap’n Crunch’s Makeover Artist Ed Griffin

March 7, 2018

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

Meet the Serta Counting Sheep

October 10, 2017

Rock the Vote at the 2019 Madison Avenue Walk of Fame...

September 2, 2019
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