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Home Icons Design Evolution

Design Evolution

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Design Evolution: Sunny, Raisin Bran’s Mascot

Heather Taylor - June 21, 2023

How To Redesign Chicken of the Sea’s Catalina After Two Decades

Design Evolution: Sour Patch Kids

Advertising’s Secret Weapon? It’s The Brand Mascot

The Metro Goldwyn Mayer Lion Evolves for the Modern Age

How Seth Werner Turned a Cluster of Grapes Into the California...

Heather Taylor - June 26, 2018
0

Design Evolution: Air India Maharajah

Heather Taylor - April 2, 2018
0

Design Evolution: The Cheerios Kid and Sue

Heather Taylor - January 16, 2018
2

Design Evolution: Geoffrey the Giraffe of Toys“R”Us

Heather Taylor - October 17, 2017
3

Design Evolution: Mr. Peanut

Heather Taylor - March 27, 2017
0

Design Evolution: Green Giant

Heather Taylor - January 9, 2017
1

Design Evolution: Quaker Man

Heather Taylor - December 13, 2016
1

Design Evolution: Cap’n Crunch

Heather Taylor - July 18, 2016
0

Design Evolution: Mr. Clean

Heather Taylor - July 6, 2016
0

Design Evolution: Tony the Tiger

Heather Taylor - May 9, 2016
0
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POPULAR

Microsoft’s Clippy Makes a Comeback as an Emoji

Heather Taylor - July 20, 2021
2
Remember Clippy — or more formally Clippit, the enthusiastic paperclip assistant in Microsoft’s Office Suite? On July 14, 2021, Microsoft tweeted that if a photo of Clippy received 20k likes the company would replace the paperclip emoji in Microsoft 365 with Clippy’s likeness.

A Look Back at Choo-Choo Charlie’s Catchy Jingles

April 18, 2018

Finding McDonaldland: Meet Ronald McDonald’s Friends! (Pt. 1)

September 7, 2017

EDITORS PICKS

A Tribute to Kraft’s Cheesasaurus Rex and the Dairy Fairy

Heather Taylor - July 24, 2017
1
Who’s ready to get cheesy? We’re taking a stroll back through ‘90s memory lane with some of our favorite Kraft brand mascots: Cheesasaurus Rex and the Dairy Fairy. They’re the cream of the crop to us — let’s get to know them better!

How Vinnie the “Danda” Was Created for Fox’s Biscuits

March 13, 2018

Design Evolution: Cap’n Crunch

July 18, 2016

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

Rock the Vote at the 2019 Madison Avenue Walk of Fame...

September 2, 2019

Meet the Serta Counting Sheep

October 10, 2017
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