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Home Icons Design Evolution

Design Evolution

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Design Evolution: Sunny, Raisin Bran’s Mascot

Heather Taylor - June 21, 2023

How To Redesign Chicken of the Sea’s Catalina After Two Decades

Design Evolution: Sour Patch Kids

Advertising’s Secret Weapon? It’s The Brand Mascot

The Metro Goldwyn Mayer Lion Evolves for the Modern Age

How Seth Werner Turned a Cluster of Grapes Into the California...

Heather Taylor - June 26, 2018
0

Design Evolution: Air India Maharajah

Heather Taylor - April 2, 2018
0

Design Evolution: The Cheerios Kid and Sue

Heather Taylor - January 16, 2018
2

Design Evolution: Geoffrey the Giraffe of Toys“R”Us

Heather Taylor - October 17, 2017
3

Design Evolution: Mr. Peanut

Heather Taylor - March 27, 2017
0

Design Evolution: Green Giant

Heather Taylor - January 9, 2017
1

Design Evolution: Quaker Man

Heather Taylor - December 13, 2016
1

Design Evolution: Cap’n Crunch

Heather Taylor - July 18, 2016
0

Design Evolution: Mr. Clean

Heather Taylor - July 6, 2016
0

Design Evolution: Tony the Tiger

Heather Taylor - May 9, 2016
0
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POPULAR

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

Heather Taylor - July 28, 2021
8
In 2019, global insurer Liberty Mutual entered the brand mascot space with their first spokescharacters LiMu Emu & Doug.

Peyton Manning Joins Duke Bush and Jay Bush In First-Ever Bush’s...

February 9, 2023

A Look Back at Choo-Choo Charlie’s Catchy Jingles

April 18, 2018

EDITORS PICKS

Design Evolution: Sunny, Raisin Bran’s Mascot

Heather Taylor - June 21, 2023
1
What do you know about Sunny, the friendly face of Kellogg’s Raisin Bran? Maybe you have a vague memory he used to go by...

2008 Madison Avenue Walk of Fame Winner Profiles

September 6, 2016

Design Evolution: Air India Maharajah

April 2, 2018

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

Rock the Vote at the 2019 Madison Avenue Walk of Fame...

September 2, 2019

Meet the Serta Counting Sheep

October 10, 2017
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