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After 20 Years, AOL’s Yellow Running Man Has Retired

Heather Taylor - December 15, 2017

Meet Tencent’s QQ Penguin

4 Trivia Tidbits About Twitter’s Social Media Icons, Revealed

Meet Inori Aizawa, the Anime Personification Behind Internet Explorer

Meet Gatsby and Blocky, Gate.io’s New Mascots!

Who Is The Mint Mobile Fox?

Heather Taylor - January 31, 2023

Terrified Of AI? Let Moogsoft’s Cow Character Be Your Sage Guide

Heather Taylor - August 30, 2018

Microsoft’s Clippy Makes a Comeback as an Emoji

Heather Taylor - July 20, 2021

The Surprising Reason Why the Duolingo Owl is Green

Heather Taylor - March 8, 2022

Can Zooey Deschanel Pass as the Real AT&T Lily?

Heather Taylor - March 29, 2022

Design Evolution: Hootsuite’s Owly

Heather Taylor - August 8, 2022

Hinge’s Mascot Begs Gen Z: Fall in Love and Delete This...

Heather Taylor - September 15, 2022

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5 Fun Facts About Snuggle Bear

Heather Taylor - November 22, 2021

1986 marked the birth of one of advertising’s most cuddly, and snuggly, brand mascots: Snuggle Bear! Snuggle Bear represents the Snuggle brand with products including...

Design Evolution: Sunny, Raisin Bran’s Mascot

June 21, 2023

Welcome to the Land of Sky Blue Waters: How the Hamm’s...

August 1, 2018

EDITORS PICKS

Design Evolution: Sour Patch Kids

Heather Taylor - May 16, 2022

Who are the Sour Patch Kids? Longtime fans of the famously sour then sweet candy may recall there used to be kids’ faces on packaging...

Meet the Tokyo 2020 Games Mascots!

March 1, 2018

Otter Pops Achieves Gender Balance With New Mascots

May 21, 2018

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019

What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Looking Back at Quake, Quisp’s Biggest Rival

May 10, 2018