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Nerf Debuts First Mascot — Murph

Heather Taylor - June 20, 2022

Geoffrey the Giraffe, and Toys”R”Us, is Coming to Macy’s!

POPULAR

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

Heather Taylor - July 28, 2021
9
In 2019, global insurer Liberty Mutual entered the brand mascot space with their first spokescharacters LiMu Emu & Doug.

Microsoft’s Clippy Makes a Comeback as an Emoji

July 20, 2021

A Look Back at Choo-Choo Charlie’s Catchy Jingles

April 18, 2018

EDITORS PICKS

The Inside Scoop Behind the “Whatever Froots Your Loops” Campaign

Heather Taylor - July 6, 2017
0
Follow your nose and do “whatever Froots your Loops” this summer! In their first new campaign in 50 years, Kellogg’s Froot Loops is partnering with Neff, State Bicycle Co., and Timbuk2 to design colorful gear and accessories that encourages everyone to do what makes them happy — or “Froots their Loops.”

Macy’s Launches 5 New Floats for 2017 Thanksgiving Day Parade

November 19, 2017

Meet The 2022 Madison Avenue Walk of Fame Brand Mascot Winners!

October 27, 2022

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

Rock the Vote at the 2019 Madison Avenue Walk of Fame...

September 2, 2019

Meet the Serta Counting Sheep

October 10, 2017
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