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They’re ALIVE! McDonald’s Brings Back Its Iconic Halloween Pails

Heather Taylor - October 14, 2022

The 2021 PopIcon Challenge is Here!

The Pop Icon Challenge

Introducing the PopIcon Challenge!

POPULAR

Why The Laughing Cow Wants to Remind Everyone That “It’s Better...

Heather Taylor - July 7, 2023
0
Bright red. Always having a laugh. Big earrings! Take one look at The Laughing Cow, the friendly brand mascot for the snack cheese distributed...

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Elmer, Buckets, Doc, and More: Meet the Keebler Elves!

November 13, 2017

EDITORS PICKS

Who Was the Coca-Cola Sprite Boy?

Heather Taylor - December 20, 2017
0
If you didn’t know any better, you might assume that Coca-Cola’s “Sprite Boy” was a brand mascot created for one of their most famous soft drinks, Sprite.

Throwback: Vlasic Stork

April 14, 2017

Recapping Advertising Week: Brand Mascot Edition

October 3, 2017

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

Meet the Serta Counting Sheep

October 10, 2017

Rock the Vote at the 2019 Madison Avenue Walk of Fame...

September 2, 2019
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