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How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo
In 2019, global insurer Liberty Mutual entered the brand mascot space with their first spokescharacters LiMu Emu & Doug.
EDITORS PICKS
A Very Musical Doughboy
Do you remember when the Pillsbury Doughboy used to appear on TV playing a trumpet or electric guitar? How about his brief stint in hip-hop or when he shimmied to the cornbread twist?
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Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.
