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Home #AWNewYork2018

#AWNewYork2018

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The Winners Of The 2018 Walk of Fame Icon Awards!

Heather Taylor - October 8, 2018

Join Us At The “Building Characters” Panel At #AWNewYork!

POPULAR

Microsoft’s Clippy Makes a Comeback as an Emoji

Heather Taylor - July 20, 2021
2
Remember Clippy — or more formally Clippit, the enthusiastic paperclip assistant in Microsoft’s Office Suite? On July 14, 2021, Microsoft tweeted that if a photo of Clippy received 20k likes the company would replace the paperclip emoji in Microsoft 365 with Clippy’s likeness.

A Look Back at Choo-Choo Charlie’s Catchy Jingles

April 18, 2018

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

EDITORS PICKS

Lasagna, Mixtapes, and Kanye West: In Conversation With Hamburger Helper’s Lefty

Heather Taylor - September 22, 2016
0
Debuting on packaging as “Helping Hand” in 1977, he was a four-fingered glove with a grin and deep enthusiasm for all things Hamburger Helper.

Carvel’s Fudgie the Whale Turns 40! Peek into His Cool World

June 29, 2017

Advertising’s Secret Weapon? It’s The Brand Mascot

April 19, 2022

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

Rock the Vote at the 2019 Madison Avenue Walk of Fame...

September 2, 2019

Meet the Serta Counting Sheep

October 10, 2017
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